Download PTU B.Sc (Meft) 2020 March 2nd Sem 13507 Public Relations Question Paper

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Roll No. [T TTTTTT] [ ] Total No. of Pages : 02
Total No. of Questions : 09

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B.Sc.(MEFT) (Sem.-2)

PUBLIC RELATIONS

Subject Code : BMEFT-102 M.Code : 13507

Time : 3 Hrs. Max. Marks : 60

INSTRUCTION TO CANDIDATES :

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1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks each.
2. SECTION-B contains FIVE questions carrying FIVE marks each and students have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying TEN marks each and students have to attempt any TWO questions.

SECTION-A

1. Write briefly :
   1. Propaganda

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   2. Shareholder
   3. Community
   4. Bulletin board
   5. House journal
   6. Content

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   7. Channel
   8. Continuity and Consistency
   9. PIB
   10. Press briefing

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SECTION-B

2. What are the unique features of PR?
3. Write a note on directorates of field publicity.
4. Establish the relationship of PR with publicity.
5. What are the do's of writing news release?

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6. Mention any four PR tools.

SECTION-C

7. Discuss the role of Public Relations.
8. Highlight the importance of public relations in public sector.
9. ‘Public Relations is nothing but media relations’. Comment.

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NOTE : Disclosure of Identity by writing Mobile No. or Marking of passing request on any paper of Answer Sheet will lead to UMC against the Student.