Download JNTUH MBA 4th Sem 2018 May Management of Technology Question Paper

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Hall Ticket No Question Paper Code: CMB015

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MBA IV Semester End Examinations (Regular) - May/June, 2018
Regulation: R16
MANAGEMENT OF TECHNOLOGY
(MBA)

Time: 3 Hours Max Marks: 70

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Answer ONE Question from each Unit
All Questions Carry Equal Marks
All parts of the question must be answered in one place only

UNIT I

1. (a) "Is technology innovation necessary to have a conceptual approach towards organization". Explain. [7M]
   

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   (b) Explain how research and development can be used as a competitive advantage? [7M]
2. (a) Explain new product development process and its designing steps. [7M]
   (b) "Innovation of technology can be treated as a conversion process". Explain. [7M]

UNIT - II

1. (a) Define Risk. Explain various techniques used to evaluate risk. [7M]
   

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   (b) Cost effectiveness and Sustainability analysis, of these two which is a better method of project evaluation. [7M]
2. (a) How financial forecast helps in allocation of resources to research and development? [7M]
   (b) Explain various formula used in allocation of resources with examples. [7M]

UNIT – III

1. (a) Explain with example how market research helps new product development. [7M]
   

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   (b) How management decides resource allocation among competing projects? Explain with competitive strategies. [7M]
2. (a) Define planning. How portfolio planning is different from project planning? [7M]
   (b) What are the challenges faced in commercializing the research outcomes? Write few research outcome methods which are related to organization development. [7M]

UNIT IV

1. (a) Why focus group interview is considered as an important tool for technological forecasting? [7M]
   

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   (b) What is technology forecasting? What type of factors effects to technology forecasting. [7M]
2. (a) Explain the current status of technological forecasting in our country. [7M]
   (b) Explain forecasting techniques along with external challenges with suitable examples. [7M]

UNIT - V

1. (a) What is technology transfer? Explain the mode of technology transfer with live cases. [7M]
   

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   (b) In your view is “Rafael” deal good for India? Explain with reasons. [7M]
2. (a) Why is it necessary to negotiate for technology transfer? [7M]
   (b) How India can make use of "Make in India" initiative for technology transfer? [7M]

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