Download PTU BHMCT 8th Semester 2019 May 14597 CONFERENCE and CONVENTION MANAGEMENT Question Paper

Download PTU (I. K. Gujral Punjab Technical University) BHMCT (Bachelor of Hotel Management and Catering Technology) 8th Semester 2019 May 14597 CONFERENCE and CONVENTION MANAGEMENT Question Paper.

1 | M-14597 (S5)-601
Roll No. Total No. of Pages : 02
Total No. of Questions : 09
BHMCT (Sem.?8)
CONFERENCE & CONVENTION MANAGEMENT
Subject Code : BH-418
M.Code : 14597
Time : 3 Hrs. Max. Marks : 30
INSTRUCTION TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of TEN questions carrying ONE mark
each.
2. SECTION-B contains FIVE questions carrying 2
1
/
2
(Two and Half) marks each
and students have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying FIVE marks each and students
have to attempt any TWO questions.

SECTION?A
Q1. Write Short notes on :
a) Conventions
b) Meetings
c) Brochure
d) Variable Cost
e) Overhead
f) Marketing
g) Event Management
h) Advertising
i) Banquet Themes
j) Theatre shows

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1 | M-14597 (S5)-601
Roll No. Total No. of Pages : 02
Total No. of Questions : 09
BHMCT (Sem.?8)
CONFERENCE & CONVENTION MANAGEMENT
Subject Code : BH-418
M.Code : 14597
Time : 3 Hrs. Max. Marks : 30
INSTRUCTION TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of TEN questions carrying ONE mark
each.
2. SECTION-B contains FIVE questions carrying 2
1
/
2
(Two and Half) marks each
and students have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying FIVE marks each and students
have to attempt any TWO questions.

SECTION?A
Q1. Write Short notes on :
a) Conventions
b) Meetings
c) Brochure
d) Variable Cost
e) Overhead
f) Marketing
g) Event Management
h) Advertising
i) Banquet Themes
j) Theatre shows

2 | M-14597 (S5)-601
SECTION-B
2. What do you understand by Trade Shows?
3. What is Economic significance of Conference?
4. What do you understand by Group Fares?
5. Discuss the role of Event Management Company in planning an Event.
6. Discuss the various Facilities required for an Exhibition.

SECTION-C
7. Discuss the role of Advertising in Conference and Convention Management.
8. Plan a Brochure for any Conference.
9. Explain the different types of seating arrangement required for various types of
Conferences.









NOTE : Disclosure of Identity by writing Mobile No. or Making of passing request on any
page of Answer Sheet will lead to UMC against the Student.

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