Q.P.CODE:192-NR
DR NTR UNIVERSITY OF HEALTH SCIENCES:: VIJAYAWADA
M.D. DEGREE EXAMINATION — APRIL, 2018
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HOSPITAL ADMINISTRATION
Paper-I — General Administration and Management in Hospital field
Time : 3 Hours Max. Marks: 100
Note : Answer all questions
All questions carry equal marks
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Draw diagrams wherever necessary
WRITE SHORT ESSAYS ON THE FOLLOWING:
- Discuss any two tools used in strategic planning process with examples.
- Define Benchmarking. Discuss balanced score card in terms of Manpower planning of an organization.
- Managerial grid style with examples in an organization.
- Define ‘morale’ and explain its relationship with productivity in an organization.
- “All agreements are not contracts, but all contracts are agreements”. Discuss.
- Determine the basic variables of market segmentation in health care sector. What specific challenges exist in market segmentation of healthcare services?
- Describe in-detail SWOT analysis. What is its significance in organizations
- What are advantages and disadvantages of inflation and appreciation in market in business of an organization?
- What is effective decision making in hospital? What are various techniques in decision making?
- Discuss on Sources of Finance to hospital projects.
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