Download PTU BA 2020 Dec 1st Sem 75315 Introduction To Media And Communication Question Paper

Download PTU ( I.K.Gujral Punjab Technical University (IKGPTU)) Bachelor of Arts (BA) 1st Sem 75315 Introduction To Media And Communication Previous Question Papers

Roll No.
Total No. of Pages : 02
Total No. of Questions : 18
BA (JAMC) (2018 Onwards) (Sem.?1)
INTRODUCTION TO MEDIA & COMMUNICATION
Subject Code : BAJMC-102-18
M.Code : 75315
Time : 3 Hrs. Max. Marks : 60
INST RUCT IONS T O CANDIDAT ES :
1 .
SECT ION-A is COMPULSORY cons is ting of TEN questions carrying TWO marks
each.
2 .
SECT ION-B c ontains F IVE questions c arrying FIVE marks eac h and s tud ents
have to atte mpt any FOUR q ues tions.
3 .
SECT ION-C contains THREE questions carrying T EN marks e ach and s tudents
have to atte mpt any T WO questio ns.
SECTION-A
Write briefly :
1.
Ring tones
2.
Mobile internet
3.
Social media
4.
Facebook
5.
Wikipedia
6.
Idiot box
7.
Grapevine
8.
Propaganda
9.
Media Standards
10. Freedom of press
1 | M-75315
(S2)-154

---

SECTION-B
11. Discuss the Role of Media in Participatory Communication.
12. Elaborate the role of gatekeepers during agenda setting.
13. Are the development communication theorists justified in their demand for curbing media
freedom for the sake of national development?
14. Explain the role of Internet in creating a cashless economy.
15. Cultivation theory has its critics. What are the most prominent criticisms against this
theory?
SECTION-C
16. Differentiate between mediated and non mediated communication using appropriate
examples.
17. Discuss the individual difference theory.
18. What are the features of social responsibility theory? Discuss its criticism with examples.
NOTE : Disclosure of identity by writing mobile number or making passing request on any
page of Answer sheet will lead to UMC against the Student.
2 | M-75315
(S2)-154

---