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Subjt Code: R16MBA303
MBA - III Semester Regular and Supplementary Examinations, November-2018.
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Time: 3 hours
BUSINESS RESEARCH METHODOLOGY
Max Marks: 60
Question Paper Consists of Part-A and Part-B.
Answering the question in Part-A is Compulsory & Four Questions should be answered from Part-B
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All questions carry equal marks of 12.
PART-A (CASE STUDY) 1 X 12 = 12
- A farmer grows crops on two fields A and B. On A he puts Rs. 10 worth of manure per acre and on B he puts Rs. 20 worth. The net returns per acre exclusive of the cost of manure on the two fields in the five years are as below:
Year 1 2 3 4 5 Field A, Rs per acre 34 28 42 37 44 Field B, Rs per acre 36 33 48 38 50
PART-B 4X 12 = 48
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- (a) What is research?
(b) Write about different types of research approaches. - What are the advantages and limitations of sampling method of research?
- What is multi — dimensional scaling? How this is better than other methods of scaling?
- (a) Write a note on difficulties in collection of primary data.
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(b) Advantages of Interview Method. - (a) What is t-test? Explain the significance in statistical analysis of any research problem.
(b) Describe the methods of data presentation. - (a) The technique of writing report
(b) Characteristics of a good research report.
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