Download GTU MBA 2019 Summer 1st Sem 3519203 Managerial Communication Question Paper

Download GTU (Gujarat Technological University) MBA (Master of Business Administration) 2019 Summer 1st Sem 3519203 Managerial Communication Previous Question Paper

Page 1 of 2


Seat No.: ________ Enrolment No.___________

GUJARAT TECHNOLOGICAL UNIVERSITY
MBA ? SEMESTER 1? EXAMINATION ? SUMMER 2019

Subject Code: 3519203 Date:17/05/2019
Subject Name: Managerial Communication
Time: 02:30 PM To 05:30 PM Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.

Q. No. Marks
Q.1 Define the following terms in context to business communication.
(a) Emotional intelligence
(b) Brain storming
(c) Interpersonal communication.
(d) Verbal communication.
(e) Non verbal communication.
(f) Pitch
(g) Virtual Team

14
Q.2 (a) Use the communication process model and describe a personal experience
in which you failed to achieve your objectives owing to ineffective
communication.
07
(b) Discuss how communication plays a critical role in the progress and growth
of an organization.
07


OR
(b) Differentiate between the qualities of good and poor listeners. 07

Q.3 (a) As a manager, what communication skills do you need to have if you had to
counsel a subordinate who is known for creating trouble ? what outcomes
would you hope to achieve with the skills ?
07
(b) Discuss the role of leaders at business meetings. How can he or she
facilitate participation of members ?
07
OR
Q.3 (a) The following sentence is vague and does not in any way establish the
credibility of the product: ? Our product has won several prizes?. Explain
what?s the reason for the vagueness of the statement. Write at least five
concrete facts about the prizes won that will lend greater credibility to the
product.
07
(b) ?They say that communicating through the email can be dangerous?.
Explain your stance toward the statement.
07

Q.4 (a) You have to prepare for a job interview that will be conducted through
video conference mode. How will you prepare for it ?
07
(b) Write a letter to your professor requesting a general recommendation
letter; which you plan to use at places where you have to establish your
academic credentials. You want the professor to showcase your
achievements during the period you undertook a postgraduate business
07
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Page 1 of 2


Seat No.: ________ Enrolment No.___________

GUJARAT TECHNOLOGICAL UNIVERSITY
MBA ? SEMESTER 1? EXAMINATION ? SUMMER 2019

Subject Code: 3519203 Date:17/05/2019
Subject Name: Managerial Communication
Time: 02:30 PM To 05:30 PM Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.

Q. No. Marks
Q.1 Define the following terms in context to business communication.
(a) Emotional intelligence
(b) Brain storming
(c) Interpersonal communication.
(d) Verbal communication.
(e) Non verbal communication.
(f) Pitch
(g) Virtual Team

14
Q.2 (a) Use the communication process model and describe a personal experience
in which you failed to achieve your objectives owing to ineffective
communication.
07
(b) Discuss how communication plays a critical role in the progress and growth
of an organization.
07


OR
(b) Differentiate between the qualities of good and poor listeners. 07

Q.3 (a) As a manager, what communication skills do you need to have if you had to
counsel a subordinate who is known for creating trouble ? what outcomes
would you hope to achieve with the skills ?
07
(b) Discuss the role of leaders at business meetings. How can he or she
facilitate participation of members ?
07
OR
Q.3 (a) The following sentence is vague and does not in any way establish the
credibility of the product: ? Our product has won several prizes?. Explain
what?s the reason for the vagueness of the statement. Write at least five
concrete facts about the prizes won that will lend greater credibility to the
product.
07
(b) ?They say that communicating through the email can be dangerous?.
Explain your stance toward the statement.
07

Q.4 (a) You have to prepare for a job interview that will be conducted through
video conference mode. How will you prepare for it ?
07
(b) Write a letter to your professor requesting a general recommendation
letter; which you plan to use at places where you have to establish your
academic credentials. You want the professor to showcase your
achievements during the period you undertook a postgraduate business
07
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management course from the prestigious institution. It is about five years
since you have left college, and though you are in touch with your
professor; you are not usre if he remembers everything about you. Explain
what contents you would like to include in the request letter and what
pitch you will take and then write a letter.
OR
Q.4 (a) Explain in detail how to overcome the different barriers of communication. 07
(b) Briefly explain the strategies for an effective business presentation. 07
Q.5

















This is a part of the letter you have received from the Resident welfare
Association (RWA) of your colony.

Dear tenants and house owners
We have a lot of complaints about noise being made especially during night.
The loud music that you play at parties and community events on the
loudspeakers upsets old people in the colony and there are many such
people. Youngsters also drive around in cars with blaring music spoiling the
serenity of the colony. People have threatened to call the police next time
there in such kind of noise disturbance. Please do the needful




















(a) Evaluate the above letter from the point of view of effectiveness.

07
(b) Do you think the readers will comply with the request made ? Explain why?

07
OR
Q.5 (a) Concreteness and clarity are among the 7 C?s of communication. Comment
the above letter in context to Concreteness and clarity.
07
(b)

Rewrite the above letter so that it meets it objectives of complying with
loud music.

07

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This post was last modified on 19 February 2020