Download GTU MBA 2018 Winter 3rs Sem 3539263 Family Business Management Question Paper

Download GTU (Gujarat Technological University) MBA (Master of Business Administration) 2018 Winter 3rs Sem 3539263 Family Business Management Previous Question Paper

Page 1 of 2


Seat No.: ________ Enrolment No.___________

GUJARAT TECHNOLOGICAL UNIVERSITY
MBA ? SEMESTER 3 ? EXAMINATION ? WINTER 2018

Subject Code:3539263 Date:11/12/2018
Subject Name: Family Business Management
Time: 10:30am To 01:30 PM Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.

Q. No. Marks
Q.1 Explain the following terms
(a) Family Retreats
(b) Social Capital
(c) Hindu Undivided Family
(d) Creative Flexibility
(e) Innovation
(f) Autonomy
(g) Entrepreneurial commitment
14
Q.2 (a) Explain the family business life cycle and life cycle stages. 07
(b) For successful family business it is very important to manage conflicts
in business ?Explain?.
07


OR
(b) What do you mean by the family employment policy? Explain
guidelines for policy making.
07

Q.3 (a) Explain the term ?Family meeting? with its importance. 07
(b) While working in family business, What are the things you should keep
in mind?
07
OR
Q.3 (a) Describe human resource management issues in family business 07
(b) ?A non family manages act as bridge between CEO and outside
advisors? Explain.
07

Q.4 (a) ?The external (non family) managers & executives can be motivated?
Explain.
07
(b) Explain the dilemmas and challenges faced by family business. 07
OR
Q.4 (a) Discuss the role of founders and women?s in the family business. 07
(b) Discuss in detail the term Family Business & shed light on successful
sectors for family businesses.
07
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Page 1 of 2


Seat No.: ________ Enrolment No.___________

GUJARAT TECHNOLOGICAL UNIVERSITY
MBA ? SEMESTER 3 ? EXAMINATION ? WINTER 2018

Subject Code:3539263 Date:11/12/2018
Subject Name: Family Business Management
Time: 10:30am To 01:30 PM Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.

Q. No. Marks
Q.1 Explain the following terms
(a) Family Retreats
(b) Social Capital
(c) Hindu Undivided Family
(d) Creative Flexibility
(e) Innovation
(f) Autonomy
(g) Entrepreneurial commitment
14
Q.2 (a) Explain the family business life cycle and life cycle stages. 07
(b) For successful family business it is very important to manage conflicts
in business ?Explain?.
07


OR
(b) What do you mean by the family employment policy? Explain
guidelines for policy making.
07

Q.3 (a) Explain the term ?Family meeting? with its importance. 07
(b) While working in family business, What are the things you should keep
in mind?
07
OR
Q.3 (a) Describe human resource management issues in family business 07
(b) ?A non family manages act as bridge between CEO and outside
advisors? Explain.
07

Q.4 (a) ?The external (non family) managers & executives can be motivated?
Explain.
07
(b) Explain the dilemmas and challenges faced by family business. 07
OR
Q.4 (a) Discuss the role of founders and women?s in the family business. 07
(b) Discuss in detail the term Family Business & shed light on successful
sectors for family businesses.
07
Page 2 of 2

Q.5

















CASE STUDY:
Murli and Mohan were the two sons of a businessman named
Biswajeet?a famous builder. Biswajeet was a self-made man,
he had risen from ?rags to riches? and had worked hard all his
life to attain his current position of being one of the best
builders in the town, both in terms of quality of construction
and in public relations.His two sons also had an inclination
towards the construction business and wanted to join their
father after completing their Bachelors in Architecture and
their Masters in Business Administration. They had happily
returned home and expressed their wish of joining the family-
owned business. But Biswajeet had different plans. The
brothers were surprised when Biswajeet announced at the
dining table, ?Murli and Mohan, I have an important thing to
discuss. As both of you know that I am a self-made man, I
have gone my way and have taken no direction from anyone.
In fact, I have taken the onus of all the decisions, good or bad.
So now when both of you have armed yourself with formal
education, I would like both of you to take over from me and
run the show on you own?.
?But Dad your experience will only add to our education?
exclaimed Murli. ?And Dad, your vision will guide us towards
greater success. Moreover, you have a good image in market
and it will take ages for us to develop the same market image
all over again?, retorted Mohan. ?Son, I want you to be on
your own. I have performed all the duties of a father till now
and now I want you to take over the show. You are right that I
have experience and an image which can be built only over
period of time, but remember, I have done it all by myself and
without even financial backing. Believe me, my sons, the kind
of self-respect that you would gain for yourself and the kind of
business acumen you would evolve on being on your own is
not possible under my umbrella.?, replied Biswajeet. ?Let me
correct you here again. It?s not we but I want both of you to
takeup independent charge of your fortune and hence I have
decided to divide my entire property into two equal halves and
transfer it to both of you.
I wish that both of you work independently for your own good
and also for a good relationship between brothers. In a way,
both of you would become business rivals but then there
would be not just one but many more business players in the
field. So get yourself charged and start drawing your
independent business plans,? said Biswajeet.



















(a) What is your opinion on Biswajeet decision of dividing the
business?
07
(b) What are the hurdles both of them may face due to this
division?
07
OR
Q.5 (a) What innovation can they bring in this family business 07
(b)

Is the decision right to turn the brothers into competitors?

07

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This post was last modified on 19 February 2020