Download GTU MBA 2018 Winter 1st Sem 2810002 Economics For Managers Question Paper

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GUJARAT TECHNOLOGICAL UNIVERSITY
MBA — SEMESTER 1- EXAMINATION - WINTER 2018

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Subject Code: 2810002 Date: 26/12/2018
Subject Name: Economics for Managers
Time: 10.30am to 1.30 pm Total Marks: 70

Instructions:

1. Attempt all questions.

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2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.

Q.1

(a) Objective Questions 6

The purchasing power parity theory was propounded by:

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A. Alfred Marshall B. David Ricardo
C. Jacob Viner D. Gustav Cassel

In the long run
A. All cost will vary B. There are both fixed and variable costs
C. There are only fixed costs D Firms can not respond to price signals

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The meaning of the word ‘Economic’ is most closely connected with the word
A. Extravagant B. Scarce
C. Unlimited D. Restricted

Which of the following are not the characteristics of monopoly
A. Few buyers B. Single producers

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C. Homogeneous product D. No entry of a new firm

According to Economists, the Philips curve in the long run is
A. Vertical B. Downward sloping
C. Horizontal D. Upward sloping

An Economy that interacts with other economies is known as

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A. A balanced trade economy B. An export economy
C. An import economy D. An open economy

(b) Briefly explain the following 04

• Production function
• Cross Elasticity of demand

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• Inflation
• Gross domestic product

(c) What are the special features of Monopolistic Competition? 04
Compare them with those of monopoly.

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Q.2 (a) Explain briefly the three principles that describes how the economy 07
works as a whole.

(b) What is GNP?. How does it differ from GDP?. 07

OR

(b) From the following data, measure the Total Cost, Average Cost and 07

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Marginal Cost. Manufacturer of product X of Indico Pvt. Ltd
incurred fixed cost of Rs. 300/-.

Variable cost Output unit
500/- 1
640/- 2

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720/- 3
740/- 4
800/- 5
900/- 6

Q.3 (a) Explain the three reasons of the Aggregate Demand curve in 07

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downward sloping.

(b) What is the Prisoners Dilemma and what does it have to do with 07
Oligopoly?.

OR

Q.3 (a) List and describe four Determinants of Productivity 07

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(b) What is Purchasing Power Parity theory?. Explain its implication 07
with a suitable example.

Q.4 (a) Explain the concept of Price Discrimination. Why a seller choose 07
follow this in business strategy.

(b) Use the theory of Liquidity Preference to explain how a decrease in 07

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the money supply affects the Aggregate Demand curve.

OR

Q.4 (a) What is the role of RBI in deciding the monetary policies for the all 07
round development of the Country?.

(b) Explain how the Consumers Price Index is calculated. Give a 07

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suitable numerical example.

Q.5 A firm supplied 2000 pens at the rate of Rs.18/- per pen to 10 University 14
Stores. Next month due to a rise in the price to Rs. 22.50 per pen, the
supply of the firm increases to 5250 pens. Find the elasticity of supply of
the pens.

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OR

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BRIGHT FUTURE OF LED

The LED lighting market in India is still not matured. In 2016, the
Indian LED market generated revenue of about Rs 20 billion, according to

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Indian lighting association ELCOMA. It has been predicted that the Indian
LED lighting market will grow at a rate of 53% per annum.

Government projects: Currently, the demand for LED lights in India is
coming from government projects like street lights that many of the
Indian states have undertaken. About 27.5 million streetlights across the

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country are being replaced with LED lights. Another major government
project that will distribute retrofit LED lamps among BPL households will
majorly boost demand for LED lights in India. LED lamps will be
distributed under several government schemes, and it will generate a
demand for 300 million retrofit LED lamps over the next three years.

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About 770 million incandescent bulbs (normal bulbs that we have been
using for years) are sold every year in India and replacing them with LED
lights will result in saving 25 billion units of power, annually in India.

Through these projects, the government has ensure that the domestic
manufacturers benefit the most, hence, it has mandated that only

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manufacturers in India who meet the Indian standards would be
considered to supply these street lights. Indian standards for LED lights
have been formulated keeping in mind the hot, humid, dusty and polluting
conditions. Thus, it has been mandated that these LED lights should be
made in India to suit the Indian conditions.

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Currently, the Indian LED market is flooded with cheap imports as the
Indian standards have not yet been made mandatory due to lack of
adequate testing laboratories in the country. However, the industry feels
that in a year or two, the Indian standards will become mandatory and then
the Indian lighting industry will become self-reliant and more lighting

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manufacturers will start manufacturing LED lights. Industry experts also
believe that the CFL market in India has fully matured and, hence, the
CFL manufacturing facilities in India have to be utilized for other
purposes. So it is all the more possibility for LED lights to be
manufactured in these facilities in the coming years. This will give a big

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push to the demand for LED lights.

Answer the following questions

1. What are the reasons behind success of LED bulbs in India? (4 Marks)
2. Draw a demand curve for CFL bulbs. If you consider LED bulbs as a substitute, what will happen to demand of CFL bulbs in the future? Whether demand curve of CFL shift to left or right hand side in the future? (5 Marks)
3. What are the challenges associated with success of LED in India? What should manufacturers do to raise consumer awareness? (5 Marks)

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