Download GTU (Gujarat Technological University) MBA (Master of Business Administration) 2016 Winter 3rd Sem 2830007 New Enterprise And Innovation Management Ne And Im Previous Question Paper
Seat No.: ________ Enrolment No.___________
GUJARAT TECHNOLOGICAL UNIVERSITY
MBA ? SEMESTER 3 ? ? EXAMINATION ? WINTER 2016
Subject Code: 2830007 Date: 02/01/2017
Subject Name: New Enterprise and Innovation Management (NE&IM)
Time: 02:30 pm to 05:30 pm Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.
Q1(a) Multiple Choice Questions [6]
1. __________ is the practice of funding a project or venture by raising monetary contributions
from a large number of people, typically via the internet.
a. E-commerce b. Venture Capital
c. Crowd Funding d. Term Loan
2. Which of the following is a characteristics of an entrepreneur?
a. Initiative b. Seek Opportunity
c. Self Confidence d. All the above
3. One of the following is not among the main internal factors affecting the choice for market
entry mode:
a. Firm Size b. Product
c. Demand Uncertainty d. International Experience
4. Which of the following is used by entrepreneurs to acquire experience in an international
market before making a major commitment?
a. Merger b. Joint Venture
c. Minority Interest d. Majority Interest
5. Which of the following is alternatively called corporate venturing?
a. Entrepreneurship b. Intrapreneurship
c. Act of starting a new venture d. Offering new product by existing
company
6. Which step is not a part of developing a business plan?
a. Developing a marketing plan b. Developing a production plan
c. Developing an operational Plan d. Developing an organizational
structure
Q1(b) Define the following: [4]
a. VAT b. Service Tax
c. Angel Investor d. HNIs
Q1(c) Explain the steps involved in entrepreneurial process. [4]
Q2(a) Why should an entrepreneur develop a business plan? Who should write business plan for an
entrepreneur? [7]
Q2(b) What is franchising? Discuss the advantages and the limitations of franchising for the
franchisee. [7]
OR
Q2(b) What is capital? Describe the various types of capital a small business needs for its operation.
[7]
Q3(a) What is entrepreneurship? Discuss the personal characteristics and competencies of an
Entrepreneur. [7]
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Page 1 of 2
Seat No.: ________ Enrolment No.___________
GUJARAT TECHNOLOGICAL UNIVERSITY
MBA ? SEMESTER 3 ? ? EXAMINATION ? WINTER 2016
Subject Code: 2830007 Date: 02/01/2017
Subject Name: New Enterprise and Innovation Management (NE&IM)
Time: 02:30 pm to 05:30 pm Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.
Q1(a) Multiple Choice Questions [6]
1. __________ is the practice of funding a project or venture by raising monetary contributions
from a large number of people, typically via the internet.
a. E-commerce b. Venture Capital
c. Crowd Funding d. Term Loan
2. Which of the following is a characteristics of an entrepreneur?
a. Initiative b. Seek Opportunity
c. Self Confidence d. All the above
3. One of the following is not among the main internal factors affecting the choice for market
entry mode:
a. Firm Size b. Product
c. Demand Uncertainty d. International Experience
4. Which of the following is used by entrepreneurs to acquire experience in an international
market before making a major commitment?
a. Merger b. Joint Venture
c. Minority Interest d. Majority Interest
5. Which of the following is alternatively called corporate venturing?
a. Entrepreneurship b. Intrapreneurship
c. Act of starting a new venture d. Offering new product by existing
company
6. Which step is not a part of developing a business plan?
a. Developing a marketing plan b. Developing a production plan
c. Developing an operational Plan d. Developing an organizational
structure
Q1(b) Define the following: [4]
a. VAT b. Service Tax
c. Angel Investor d. HNIs
Q1(c) Explain the steps involved in entrepreneurial process. [4]
Q2(a) Why should an entrepreneur develop a business plan? Who should write business plan for an
entrepreneur? [7]
Q2(b) What is franchising? Discuss the advantages and the limitations of franchising for the
franchisee. [7]
OR
Q2(b) What is capital? Describe the various types of capital a small business needs for its operation.
[7]
Q3(a) What is entrepreneurship? Discuss the personal characteristics and competencies of an
Entrepreneur. [7]
Page 2 of 2
Q3(b) Distinguish between Entrepreneurial and Intrapreneurial mind. What are the characteristics of
the Intrapreneurial leadership? [7]
OR
Q3(a) Which are the possible ways by which an Entrepreneur can enter in International Business.
Describe in detail the most common and most successful ways. [7]
Q3(b) What is a small scale industrial unit? What special incentives/ preferences are given by the
SEDBI to SSI sector in India? [7]
Q4(a) What is Strategic Alliance? Explain the forms of Strategic Alliances. [7]
Q4(b) What type of Organizational Setup that facilitates Business Innovation? [7]
OR
Q4(a) What is Innovation? Explain different Models of Innovations. [7]
Q4(b) Differentiate in detail between traditional and e-commerce business. [7]
Q5 You are Rajkot based manufacturer of auto part. Prepare an outline of your business plan of
expanding the market of your goods considering key business partners, key activities for your
business, unique value propositions, the customer segments, the customer relationship, the
possible channels for reaching the customers, the key resources required, the cost structure
and the sources of revenue stream. [14]
OR
Q5 Mr. Mehta wants to open a Garment Shop but does not have enough funds. Guide Mr. Mehta
that, how he can have fund from the external sources of finances both short term as well as
long term, for his Garment shop. [14]
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This post was last modified on 19 February 2020