Download JNTUH (Jawaharlal Nehru Technological University Hyderabad) MBA (Master of Business Administration) 1st Semester (First Semester) R17 2018 Jan 741AH Technology Management Previous Question Paper
Code No: 741AH
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MBA I Semester Examinations, January-2018
TECHNOLOGY MANAGEMENT
Time: 3hours Max.Marks:75
Note: This question paper contains two parts A and B.
Part A is compulsory which carries 25 marks. Answer all questions in Part A.
Part B consists of 5 Units. Answer any one full question from each unit. Each question
carries 10 marks and may have a, b, c as sub questions.
PART - A 5 ? 5 Marks = 25
1.a) Discuss the role of Research and Development (R&D) in developing technology strategy
for Organizations. [5]
b) Put forth your views on the ?need for financial evaluation of research and development
projects.? [5]
c) Why market research is considered as crucial for development of a new product?
Explain? [5]
d) What do you understand by technological forecasting? [5]
e) What is horizontal and vertical transfer of technology? Give a suitable example for each.
[5]
PART - B 5 ?10 Marks = 50
2. What are the various factors contributing to successful technological innovation? Discuss
various external and internal factors briefly. [10]
OR
3. What are the various techniques for creative problem solving? Discuss any one of them
detail. [10]
4. What are the various risks involved in research and development projects? How do you
calculate risk in financial analysis of R&D projects? [10]
OR
5. What are the different methods of evaluating any R&D project? Discuss any one method
in detail. [10]
6. Discuss the importance of programme planning and control for a research and
development project. [10]
OR
7. Illustrate with a suitable example, how new product development can be a competitive
strategy for any business organization? [10]
R17
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Code No: 741AH
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MBA I Semester Examinations, January-2018
TECHNOLOGY MANAGEMENT
Time: 3hours Max.Marks:75
Note: This question paper contains two parts A and B.
Part A is compulsory which carries 25 marks. Answer all questions in Part A.
Part B consists of 5 Units. Answer any one full question from each unit. Each question
carries 10 marks and may have a, b, c as sub questions.
PART - A 5 ? 5 Marks = 25
1.a) Discuss the role of Research and Development (R&D) in developing technology strategy
for Organizations. [5]
b) Put forth your views on the ?need for financial evaluation of research and development
projects.? [5]
c) Why market research is considered as crucial for development of a new product?
Explain? [5]
d) What do you understand by technological forecasting? [5]
e) What is horizontal and vertical transfer of technology? Give a suitable example for each.
[5]
PART - B 5 ?10 Marks = 50
2. What are the various factors contributing to successful technological innovation? Discuss
various external and internal factors briefly. [10]
OR
3. What are the various techniques for creative problem solving? Discuss any one of them
detail. [10]
4. What are the various risks involved in research and development projects? How do you
calculate risk in financial analysis of R&D projects? [10]
OR
5. What are the different methods of evaluating any R&D project? Discuss any one method
in detail. [10]
6. Discuss the importance of programme planning and control for a research and
development project. [10]
OR
7. Illustrate with a suitable example, how new product development can be a competitive
strategy for any business organization? [10]
R17
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8. Examine the classification of technological forecasting techniques. Explain any one
forecasting technique in detail. [10]
OR
9. Discuss your views on: ?Technology cannot be considered in isolation from
environmental, social, economic and political factors. All these factors can affect a
company?s performance and outlook. The quality of decision-making in strategic
planning can be improved by information on these factors.?. [10]
10. Discuss different modes of technology transfer. Elaborate various pricing techniques of
technology transfer. [10]
OR
11. Explain various types of organizations (or agencies) involved in the process of
technology transfer at different stages? Discuss the role of such organizations in the
process of technology transfer. [10]
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This post was last modified on 23 October 2020