Download JNTUH (Jawaharlal Nehru Technological University Hyderabad) MBA (Master of Business Administration) 3rd Semester (Third Semester) R15 2019 Dec 723AB Strategic Management Previous Question Paper
Code No: 723AB
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MBA III Semester Examinations, December - 2019
STRATEGIC MANAGEMENT
Time: 3hours Max.Marks:75
Note: This question paper contains two parts A and B.
Part A is compulsory which carries 25 marks. Answer all questions in Part A. Part B
consists of 5 Units. Answer any one full question from each unit. Each question carries
10 marks and may have a, b, c as sub questions.
PART - A 5 ? 5 Marks = 25
1.a) Bring out the distinguishing features of strategic management. [5]
b) Suppose you are the head of a garments making firm that has just started its
operations in India. Discuss the process of strategic choice that you are most likely to
follow. [5]
c) ?Horizontal integration eliminates or reduces competition?. Comment. [5]
d) If the benefits of globalization concern the expansion of operations across international
borders, why is it necessary to consider a strong home base? [5]
e) Point out the fundamental principle of Ethics. [5]
PART - B 5 ? 10 Marks = 50
2.a) Define MISSION statement with an example.
b) Can the process of strategic management really be depicted in a given model or it is a
prompt and dynamic process? Give reasons. [5+5]
OR
3.a) What is SWOT analysis?
b) Suppose you are newly appointed CEO of retail major. How would you perform the
internal analysis to identify the resources and capabilities of the firm? [5+5]
4. Conduct an industry analysis for the Indian automobile industry. [10]
OR
5.a) Explain about BCG Matrix.
b) Do you think, BCG Matrix has limited application? Justify your answer. [5+5]
6.a) What is Corporate strategy?
b) Discuss the concept of last resort strategies. Under what conditions can they be
applied? [5+5]
OR
7.a) What is portfolio analysis?
b) Explain in detail various growth strategies. [5+5]
R15
S
www.FirstRanker.com www.FirstRanker.com
www.FirstRanker.com
FirstRanker.com - FirstRanker's Choice
www.FirstRanker.com
Code No: 723AB
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MBA III Semester Examinations, December - 2019
STRATEGIC MANAGEMENT
Time: 3hours Max.Marks:75
Note: This question paper contains two parts A and B.
Part A is compulsory which carries 25 marks. Answer all questions in Part A. Part B
consists of 5 Units. Answer any one full question from each unit. Each question carries
10 marks and may have a, b, c as sub questions.
PART - A 5 ? 5 Marks = 25
1.a) Bring out the distinguishing features of strategic management. [5]
b) Suppose you are the head of a garments making firm that has just started its
operations in India. Discuss the process of strategic choice that you are most likely to
follow. [5]
c) ?Horizontal integration eliminates or reduces competition?. Comment. [5]
d) If the benefits of globalization concern the expansion of operations across international
borders, why is it necessary to consider a strong home base? [5]
e) Point out the fundamental principle of Ethics. [5]
PART - B 5 ? 10 Marks = 50
2.a) Define MISSION statement with an example.
b) Can the process of strategic management really be depicted in a given model or it is a
prompt and dynamic process? Give reasons. [5+5]
OR
3.a) What is SWOT analysis?
b) Suppose you are newly appointed CEO of retail major. How would you perform the
internal analysis to identify the resources and capabilities of the firm? [5+5]
4. Conduct an industry analysis for the Indian automobile industry. [10]
OR
5.a) Explain about BCG Matrix.
b) Do you think, BCG Matrix has limited application? Justify your answer. [5+5]
6.a) What is Corporate strategy?
b) Discuss the concept of last resort strategies. Under what conditions can they be
applied? [5+5]
OR
7.a) What is portfolio analysis?
b) Explain in detail various growth strategies. [5+5]
R15
S
www.FirstRanker.com www.FirstRanker.com
www.FirstRanker.com
www.FirstRanker.com
8.a) What do you understand by Globalization?
b) Explain about various Global strategies. [5+5]
OR
9. Explain the possible approaches for strategic alliance and partnerships. [10]
10.a) Is it necessary for an organisation to be ethical? Give your viewpoint and justify.
b) ?Visionary leadership inspires the impossible: fiction becomes truth?. Substantiate.
[5+5]
OR
11.a) ?Strategic control is a type of steering control?. Discuss.
b) Discuss the general approaches to strategic control. [5+5]
--ooOoo--
S
www.FirstRanker.com www.FirstRanker.com
www.FirstRanker.com
FirstRanker.com - FirstRanker's Choice
This post was last modified on 23 October 2020