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Code No: 724AA
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MBA IV Semester Examinations, April/May-2019
ENTREPRENEURSHIP
Time: 3hours
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Max.Marks:75
Note: This question paper contains two parts A and B.
Part A is compulsory which carries 25 marks. Answer all questions in Part A.
Part B consists of 5 Units. Answer any one full question from each unit. Each question carries 10 marks and may have a, b, c as sub questions.
PART - A 5 × 5 marks = 25
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- a) Briefly describe ‘down to earth' type of a successful entrepreneur. [5]
b) Describe the salient features of individual entrepreneurship. [5]
c) Define and explain the meaning of Franchising. [5]
d) Explain the need of intellectual property protection. [5]
e) What is strategic planning? [5]
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PART - B 5 × 10 marks = 50
- a) Describe the revolutionary impact of entrepreneurship and give few examples.
b) Explain the process approach of entrepreneurship. [5+5]
OR - a) Briefly explain the evolution of entrepreneurship.
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b) Elucidate the recent trends in entrepreneurship and highlight with few examples. [5+5]
- a) Explain the importance of risk and stress bearing capacity of an entrepreneur.
b) What is entrepreneurial ego? And explain its consequences. [5+5]
OR - a) Describe the importance and nature of corporate entrepreneurial mindset.
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b) Explain the significance of corporate strategy and its sustainability. [5+5]
- a) Describe identification of opportunities for entrepreneurial development.
b) "Imagination and creativity is important rather the knowledge”-elucidate. [5+5]
OR - a) Define innovation and explain its importance in entrepreneurship.
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b) Explain different methods to initiate ventures. [5+5]
- a) Explain the importance of trademarks and trade secrets in entrepreneurship.
b) What are the steps involved in formulating entrepreneurship. [5+5]
OR - a) Explain the critical factors for new venture development.
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b) What is feasibility criteria approach? And explain its salient features. [5+5]
- a) Elucidate the importance of strategic actions in entrepreneurship development.
b) What is strategic positioning? And explain its importance. [5+5]
OR - a) What are the steps to be taken for business stabilization?
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b) Explain the managerial apprehension of growing ventures. [5+5]
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