Download Anna University MBA Important Question Bank 1st Sem 1915102 Principles of Management

Download Anna University (AU) MBA ( Master of Business Administration) Important Question Bank 1st Sem 1915102 Principles of Management (Latest Important Questions Unit Wise)







(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)




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(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember

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(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.



3. Policy making is guide to action in Organisation?Demonstrate with examples.
4. E x p l a i n t h e c o n c e p t o f D o c t r i n e o f B o u n d e d R a t i o n a l i t y i n
d e c i s i o n m a k i n g .

UNIT III ORGANISING
Nature and purpose of organizing- Organization structure- Line and staff authority-
Departmentation- Span of control- Centralization and decentralization- Delegation of authority-
Staffing- Recruitment, Selection and Placement -Performance Management.


Q.No Unit - III - Part - A ? Question Level Competence
1 Define Span of Control? BTL 1
Remember
2 Compare Line and Staff Authority. BTL2
Understand
3 Identify the steps involved in organization. BTL3
Apply
4 Categorize span of management. BTL4
Analyze
5 Classify the major criteria to assess the performance of employees. BTL5
Evaluate
6 Interpret the meaning of power and authority. BTL6
Create
7 What is stress interview? BTL1
Remember
8 Compare formal and informal organization. BTL2
Understand
9 How would you make use of different types of staff in organization? BTL3
Apply
10 What is the function of Performance Management?

What is meant by centralization?
BTL 4
Analyze
11 How is career planning related to career development? BTL 5
Evaluate
12 Justify the usage of functional departmentation. BTL6
Create
13 Define staffing. What are the selection process errors? BTL1
Remember
14 Distinguish on the job and off the job training. BTL2
Understand

15
How would your understanding on the concept of over delegation and
delegation?

BTL3
Apply
16 Conclude your understanding on benefits of decentralization. BTL4
Analyze
17 What is departmentation? BTL1
Remember

18
Illustrate with example the concept of departmentaion by functional
and product.

BTL2
Understand
19 What are the benefits of 360 degree appraisal? BTL1
Remember
20 Define organizing. BTL1
Remember


Q.No Unit - III - Part - B - Question Level
Competence
1 How would you describe the various organizational structures? BTL1
Remember

2
i) Explain the importance of delegation and problems in delegation.
( 8 marks)
ii) Compare formal and informal organization. ( 5marks)

BTL2
Understand

3
i) How would you show you understanding of the term span of
management? ( 6 marks)
ii) Identify factors affecting span of management. . ( 7 marks)

BTL3
Apply
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.



3. Policy making is guide to action in Organisation?Demonstrate with examples.
4. E x p l a i n t h e c o n c e p t o f D o c t r i n e o f B o u n d e d R a t i o n a l i t y i n
d e c i s i o n m a k i n g .

UNIT III ORGANISING
Nature and purpose of organizing- Organization structure- Line and staff authority-
Departmentation- Span of control- Centralization and decentralization- Delegation of authority-
Staffing- Recruitment, Selection and Placement -Performance Management.


Q.No Unit - III - Part - A ? Question Level Competence
1 Define Span of Control? BTL 1
Remember
2 Compare Line and Staff Authority. BTL2
Understand
3 Identify the steps involved in organization. BTL3
Apply
4 Categorize span of management. BTL4
Analyze
5 Classify the major criteria to assess the performance of employees. BTL5
Evaluate
6 Interpret the meaning of power and authority. BTL6
Create
7 What is stress interview? BTL1
Remember
8 Compare formal and informal organization. BTL2
Understand
9 How would you make use of different types of staff in organization? BTL3
Apply
10 What is the function of Performance Management?

What is meant by centralization?
BTL 4
Analyze
11 How is career planning related to career development? BTL 5
Evaluate
12 Justify the usage of functional departmentation. BTL6
Create
13 Define staffing. What are the selection process errors? BTL1
Remember
14 Distinguish on the job and off the job training. BTL2
Understand

15
How would your understanding on the concept of over delegation and
delegation?

BTL3
Apply
16 Conclude your understanding on benefits of decentralization. BTL4
Analyze
17 What is departmentation? BTL1
Remember

18
Illustrate with example the concept of departmentaion by functional
and product.

BTL2
Understand
19 What are the benefits of 360 degree appraisal? BTL1
Remember
20 Define organizing. BTL1
Remember


Q.No Unit - III - Part - B - Question Level
Competence
1 How would you describe the various organizational structures? BTL1
Remember

2
i) Explain the importance of delegation and problems in delegation.
( 8 marks)
ii) Compare formal and informal organization. ( 5marks)

BTL2
Understand

3
i) How would you show you understanding of the term span of
management? ( 6 marks)
ii) Identify factors affecting span of management. . ( 7 marks)

BTL3
Apply



4 Classify the methods of training. BTL4
Analyze

5
i)Delegation is the ability to get result through others.-Discuss
(5marks)
ii) Develop guidelines for effective delegation.( 8marks)

BTL5
Evaluate

6
i)Interpret the need for performance appraisal.(5 marks)
ii) Evaluate the various performance appraisal techniques. ( 8marks)

BTL6
Create
7 Outline in detail the various forms of recruitment that are available for
a company.

BTL1
Remember
8 Classify the different types of departmentation. BTL2
Understand

9
Discuss the different types of organization structure existing in today?s
organization environment.

BTL3

Apply
10 Compare line and line and staff organization highlighting its features. BTL4
Analyze

11
i)What are the features of Matrix organization ? ( 8 marks)
ii)List the benefits of matrix organization( 5 marks)

BTL1
Remember
12 Compare the various tests conducted in selection process. BTL2
Understand

13
i) Highlight the features of interviews.( 5 marks )
ii) Classify the types of interviews.( 8 marks )

BTL4
Analyze

14
i) What do you mean by decentralization? ( 5 marks)
ii) Explain the advantages and disadvantages of decentralization.
(8marks)



BTL1
Remember


Unit - III - Part - C - Question

1. A MNC with headquarters in Canada is in a dilemma to decide whether to adopt a
line or a line and staff organisation structure. Highlight the advantages of line and
line and staff organisation structure. According to you which structure would be
suitable for a huge MNC?
2. XYZ Company has various strategic business Units such as Textiles, Info
Tech, pharma and electronics. Write about the different forms of departmentation.
Which form of departmentation is suitable?
3. Analyse the factors affecting span of management in an organisation.
4. Discuss in detail the various types of training. Employees prefer off the job
training to on the job training. Why?
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.



3. Policy making is guide to action in Organisation?Demonstrate with examples.
4. E x p l a i n t h e c o n c e p t o f D o c t r i n e o f B o u n d e d R a t i o n a l i t y i n
d e c i s i o n m a k i n g .

UNIT III ORGANISING
Nature and purpose of organizing- Organization structure- Line and staff authority-
Departmentation- Span of control- Centralization and decentralization- Delegation of authority-
Staffing- Recruitment, Selection and Placement -Performance Management.


Q.No Unit - III - Part - A ? Question Level Competence
1 Define Span of Control? BTL 1
Remember
2 Compare Line and Staff Authority. BTL2
Understand
3 Identify the steps involved in organization. BTL3
Apply
4 Categorize span of management. BTL4
Analyze
5 Classify the major criteria to assess the performance of employees. BTL5
Evaluate
6 Interpret the meaning of power and authority. BTL6
Create
7 What is stress interview? BTL1
Remember
8 Compare formal and informal organization. BTL2
Understand
9 How would you make use of different types of staff in organization? BTL3
Apply
10 What is the function of Performance Management?

What is meant by centralization?
BTL 4
Analyze
11 How is career planning related to career development? BTL 5
Evaluate
12 Justify the usage of functional departmentation. BTL6
Create
13 Define staffing. What are the selection process errors? BTL1
Remember
14 Distinguish on the job and off the job training. BTL2
Understand

15
How would your understanding on the concept of over delegation and
delegation?

BTL3
Apply
16 Conclude your understanding on benefits of decentralization. BTL4
Analyze
17 What is departmentation? BTL1
Remember

18
Illustrate with example the concept of departmentaion by functional
and product.

BTL2
Understand
19 What are the benefits of 360 degree appraisal? BTL1
Remember
20 Define organizing. BTL1
Remember


Q.No Unit - III - Part - B - Question Level
Competence
1 How would you describe the various organizational structures? BTL1
Remember

2
i) Explain the importance of delegation and problems in delegation.
( 8 marks)
ii) Compare formal and informal organization. ( 5marks)

BTL2
Understand

3
i) How would you show you understanding of the term span of
management? ( 6 marks)
ii) Identify factors affecting span of management. . ( 7 marks)

BTL3
Apply



4 Classify the methods of training. BTL4
Analyze

5
i)Delegation is the ability to get result through others.-Discuss
(5marks)
ii) Develop guidelines for effective delegation.( 8marks)

BTL5
Evaluate

6
i)Interpret the need for performance appraisal.(5 marks)
ii) Evaluate the various performance appraisal techniques. ( 8marks)

BTL6
Create
7 Outline in detail the various forms of recruitment that are available for
a company.

BTL1
Remember
8 Classify the different types of departmentation. BTL2
Understand

9
Discuss the different types of organization structure existing in today?s
organization environment.

BTL3

Apply
10 Compare line and line and staff organization highlighting its features. BTL4
Analyze

11
i)What are the features of Matrix organization ? ( 8 marks)
ii)List the benefits of matrix organization( 5 marks)

BTL1
Remember
12 Compare the various tests conducted in selection process. BTL2
Understand

13
i) Highlight the features of interviews.( 5 marks )
ii) Classify the types of interviews.( 8 marks )

BTL4
Analyze

14
i) What do you mean by decentralization? ( 5 marks)
ii) Explain the advantages and disadvantages of decentralization.
(8marks)



BTL1
Remember


Unit - III - Part - C - Question

1. A MNC with headquarters in Canada is in a dilemma to decide whether to adopt a
line or a line and staff organisation structure. Highlight the advantages of line and
line and staff organisation structure. According to you which structure would be
suitable for a huge MNC?
2. XYZ Company has various strategic business Units such as Textiles, Info
Tech, pharma and electronics. Write about the different forms of departmentation.
Which form of departmentation is suitable?
3. Analyse the factors affecting span of management in an organisation.
4. Discuss in detail the various types of training. Employees prefer off the job
training to on the job training. Why?





UNIT IV DIRECTING
Managing people-Motivation ? Importance ? Types ? Theories-Effects on work behavior. -
Communication- Hurdles to effective Communication and IT

Q.No Unit - IV - Part - A ? Question Level
Competence
1 List the differences between verbal and non-verbal communication. BTL1
Remember
2 Justify the X Y theory and two factor theory. BTL2
Understand

3
How do you show your understanding on the term Motivation?

BTL3
Apply
4 Classify the different types of motivation theories. BTL4
Analyze
5 Compile the various forms of communication. BTL5
Evaluate
6 Justify the X Y theory and two factor theory.. BTL6
Create
7 What are the components of communication? BTL1
Remember
8 Summarize the important motivation factors. BTL2
Understand
9 Identify the need of grapevine communication. BTL3
Apply
10 Classify the various process theories. BTL4
Analyze
11 Explain goal setting theory. BTL5
Evaluate
12 Can you explain the concept of grape vine communication? BTL6
Create
13 What is brainstorming? BTL1
Remember
14 Explain the concept of noise in communication. BTL2
Understand

15
How would you show your understanding on motivation factors
influencing behaviour towards work?

BTL3
Apply
16 Conclude your understanding on non-verbal communication. BTL4
Analyze
17 What is horizontal communication? BTL1
Remember
18 Compare formal and informal communication. BTL2
Understand
19 List the different factors that affect the communication. BTL1
Remember
20 Define Information Technology. BTL1
Remember
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.



3. Policy making is guide to action in Organisation?Demonstrate with examples.
4. E x p l a i n t h e c o n c e p t o f D o c t r i n e o f B o u n d e d R a t i o n a l i t y i n
d e c i s i o n m a k i n g .

UNIT III ORGANISING
Nature and purpose of organizing- Organization structure- Line and staff authority-
Departmentation- Span of control- Centralization and decentralization- Delegation of authority-
Staffing- Recruitment, Selection and Placement -Performance Management.


Q.No Unit - III - Part - A ? Question Level Competence
1 Define Span of Control? BTL 1
Remember
2 Compare Line and Staff Authority. BTL2
Understand
3 Identify the steps involved in organization. BTL3
Apply
4 Categorize span of management. BTL4
Analyze
5 Classify the major criteria to assess the performance of employees. BTL5
Evaluate
6 Interpret the meaning of power and authority. BTL6
Create
7 What is stress interview? BTL1
Remember
8 Compare formal and informal organization. BTL2
Understand
9 How would you make use of different types of staff in organization? BTL3
Apply
10 What is the function of Performance Management?

What is meant by centralization?
BTL 4
Analyze
11 How is career planning related to career development? BTL 5
Evaluate
12 Justify the usage of functional departmentation. BTL6
Create
13 Define staffing. What are the selection process errors? BTL1
Remember
14 Distinguish on the job and off the job training. BTL2
Understand

15
How would your understanding on the concept of over delegation and
delegation?

BTL3
Apply
16 Conclude your understanding on benefits of decentralization. BTL4
Analyze
17 What is departmentation? BTL1
Remember

18
Illustrate with example the concept of departmentaion by functional
and product.

BTL2
Understand
19 What are the benefits of 360 degree appraisal? BTL1
Remember
20 Define organizing. BTL1
Remember


Q.No Unit - III - Part - B - Question Level
Competence
1 How would you describe the various organizational structures? BTL1
Remember

2
i) Explain the importance of delegation and problems in delegation.
( 8 marks)
ii) Compare formal and informal organization. ( 5marks)

BTL2
Understand

3
i) How would you show you understanding of the term span of
management? ( 6 marks)
ii) Identify factors affecting span of management. . ( 7 marks)

BTL3
Apply



4 Classify the methods of training. BTL4
Analyze

5
i)Delegation is the ability to get result through others.-Discuss
(5marks)
ii) Develop guidelines for effective delegation.( 8marks)

BTL5
Evaluate

6
i)Interpret the need for performance appraisal.(5 marks)
ii) Evaluate the various performance appraisal techniques. ( 8marks)

BTL6
Create
7 Outline in detail the various forms of recruitment that are available for
a company.

BTL1
Remember
8 Classify the different types of departmentation. BTL2
Understand

9
Discuss the different types of organization structure existing in today?s
organization environment.

BTL3

Apply
10 Compare line and line and staff organization highlighting its features. BTL4
Analyze

11
i)What are the features of Matrix organization ? ( 8 marks)
ii)List the benefits of matrix organization( 5 marks)

BTL1
Remember
12 Compare the various tests conducted in selection process. BTL2
Understand

13
i) Highlight the features of interviews.( 5 marks )
ii) Classify the types of interviews.( 8 marks )

BTL4
Analyze

14
i) What do you mean by decentralization? ( 5 marks)
ii) Explain the advantages and disadvantages of decentralization.
(8marks)



BTL1
Remember


Unit - III - Part - C - Question

1. A MNC with headquarters in Canada is in a dilemma to decide whether to adopt a
line or a line and staff organisation structure. Highlight the advantages of line and
line and staff organisation structure. According to you which structure would be
suitable for a huge MNC?
2. XYZ Company has various strategic business Units such as Textiles, Info
Tech, pharma and electronics. Write about the different forms of departmentation.
Which form of departmentation is suitable?
3. Analyse the factors affecting span of management in an organisation.
4. Discuss in detail the various types of training. Employees prefer off the job
training to on the job training. Why?





UNIT IV DIRECTING
Managing people-Motivation ? Importance ? Types ? Theories-Effects on work behavior. -
Communication- Hurdles to effective Communication and IT

Q.No Unit - IV - Part - A ? Question Level
Competence
1 List the differences between verbal and non-verbal communication. BTL1
Remember
2 Justify the X Y theory and two factor theory. BTL2
Understand

3
How do you show your understanding on the term Motivation?

BTL3
Apply
4 Classify the different types of motivation theories. BTL4
Analyze
5 Compile the various forms of communication. BTL5
Evaluate
6 Justify the X Y theory and two factor theory.. BTL6
Create
7 What are the components of communication? BTL1
Remember
8 Summarize the important motivation factors. BTL2
Understand
9 Identify the need of grapevine communication. BTL3
Apply
10 Classify the various process theories. BTL4
Analyze
11 Explain goal setting theory. BTL5
Evaluate
12 Can you explain the concept of grape vine communication? BTL6
Create
13 What is brainstorming? BTL1
Remember
14 Explain the concept of noise in communication. BTL2
Understand

15
How would you show your understanding on motivation factors
influencing behaviour towards work?

BTL3
Apply
16 Conclude your understanding on non-verbal communication. BTL4
Analyze
17 What is horizontal communication? BTL1
Remember
18 Compare formal and informal communication. BTL2
Understand
19 List the different factors that affect the communication. BTL1
Remember
20 Define Information Technology. BTL1
Remember




Q.No Unit - IV - Part - B ? Question Level
Competence

1
i) List the barriers to communication.( 7 marks )
ii) How would you overcome the barriers?( 6 marks )

BTL1
Remember
2 Explain the process of communication. BTL2
Understand
3 How would you show your understanding about the various Motivation
theories?
BTL3
Apply

4
i) Examine the benefits of oral and written communication(6 marks )
ii) Critically analyse the disadvantages of oral and written
communication (7marks )

BTL4
Analyze

5
i) Discuss the various types of communication.(8 marks)
ii)List the benefits of various types of communication?( 5 marks )

BTL5
Evaluate
6 Evaluate the impact of electronic media in communication process. BTL6
Create
7 List the different components of communication and explain them BTL1
Remember

8
i)Explain the term motivation. (3 marks)
ii)Compare need hierarchy theory and McClellands theory of needs.
(10marks )

BTL2
Understand


9
i)How would you show your understanding on communication networks
.(6 marks )
ii)Demonstrate the various networks through diagrams.(7 marks )


BTL3
Apply

10
i) Conclude your understanding on characteristics of motivation.(6
marks )
ii)Summarise the importance of motivation. (7 marks )

BTL4
Analyze

11
i) Define communication. ( 3marks )
ii) Explain the various forms of communication. (10 marks )

BTL1
Remember

12
i) Explain the essential characteristics of a good communication system.
(7 marks)
ii) Compare formal and informal communication. (6 marks)

BTL2
Understand
13 How would you explain the effects of motivation in employee work
behaviour?
BTL4
Analyze
14 i)What are the types of motivation techniques? ( 7 marks)
ii) What are the primary assumptions in McGregor?s Theory X and
Theory Y? Explain. (6 marks)
BTL1
Remember

Unit - IV - Part - C ? Question
1. XYZ Corporation has a lot of barriers to communication. List the possibility of the various
barriers. Also suggest the ways to overcome them.
2. Explain how managers can successfully motivate people taking clue from
Vroom?s valence and expectancy model. How does this model differ from that of
Porter and Lawler?
3. ?Money holds the key to work motivation in modern business organizations?. Discuss.
How can managers use money to motivate employees?
4. The country head of Z InfoTech finds it difficult to communicate to his boss in California.
Sometimes it is due to difference in timings, sometimes due to difference in meanings of
words. Phone lines are noisy and signal breaks sometimes. What do you think would be the
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.



3. Policy making is guide to action in Organisation?Demonstrate with examples.
4. E x p l a i n t h e c o n c e p t o f D o c t r i n e o f B o u n d e d R a t i o n a l i t y i n
d e c i s i o n m a k i n g .

UNIT III ORGANISING
Nature and purpose of organizing- Organization structure- Line and staff authority-
Departmentation- Span of control- Centralization and decentralization- Delegation of authority-
Staffing- Recruitment, Selection and Placement -Performance Management.


Q.No Unit - III - Part - A ? Question Level Competence
1 Define Span of Control? BTL 1
Remember
2 Compare Line and Staff Authority. BTL2
Understand
3 Identify the steps involved in organization. BTL3
Apply
4 Categorize span of management. BTL4
Analyze
5 Classify the major criteria to assess the performance of employees. BTL5
Evaluate
6 Interpret the meaning of power and authority. BTL6
Create
7 What is stress interview? BTL1
Remember
8 Compare formal and informal organization. BTL2
Understand
9 How would you make use of different types of staff in organization? BTL3
Apply
10 What is the function of Performance Management?

What is meant by centralization?
BTL 4
Analyze
11 How is career planning related to career development? BTL 5
Evaluate
12 Justify the usage of functional departmentation. BTL6
Create
13 Define staffing. What are the selection process errors? BTL1
Remember
14 Distinguish on the job and off the job training. BTL2
Understand

15
How would your understanding on the concept of over delegation and
delegation?

BTL3
Apply
16 Conclude your understanding on benefits of decentralization. BTL4
Analyze
17 What is departmentation? BTL1
Remember

18
Illustrate with example the concept of departmentaion by functional
and product.

BTL2
Understand
19 What are the benefits of 360 degree appraisal? BTL1
Remember
20 Define organizing. BTL1
Remember


Q.No Unit - III - Part - B - Question Level
Competence
1 How would you describe the various organizational structures? BTL1
Remember

2
i) Explain the importance of delegation and problems in delegation.
( 8 marks)
ii) Compare formal and informal organization. ( 5marks)

BTL2
Understand

3
i) How would you show you understanding of the term span of
management? ( 6 marks)
ii) Identify factors affecting span of management. . ( 7 marks)

BTL3
Apply



4 Classify the methods of training. BTL4
Analyze

5
i)Delegation is the ability to get result through others.-Discuss
(5marks)
ii) Develop guidelines for effective delegation.( 8marks)

BTL5
Evaluate

6
i)Interpret the need for performance appraisal.(5 marks)
ii) Evaluate the various performance appraisal techniques. ( 8marks)

BTL6
Create
7 Outline in detail the various forms of recruitment that are available for
a company.

BTL1
Remember
8 Classify the different types of departmentation. BTL2
Understand

9
Discuss the different types of organization structure existing in today?s
organization environment.

BTL3

Apply
10 Compare line and line and staff organization highlighting its features. BTL4
Analyze

11
i)What are the features of Matrix organization ? ( 8 marks)
ii)List the benefits of matrix organization( 5 marks)

BTL1
Remember
12 Compare the various tests conducted in selection process. BTL2
Understand

13
i) Highlight the features of interviews.( 5 marks )
ii) Classify the types of interviews.( 8 marks )

BTL4
Analyze

14
i) What do you mean by decentralization? ( 5 marks)
ii) Explain the advantages and disadvantages of decentralization.
(8marks)



BTL1
Remember


Unit - III - Part - C - Question

1. A MNC with headquarters in Canada is in a dilemma to decide whether to adopt a
line or a line and staff organisation structure. Highlight the advantages of line and
line and staff organisation structure. According to you which structure would be
suitable for a huge MNC?
2. XYZ Company has various strategic business Units such as Textiles, Info
Tech, pharma and electronics. Write about the different forms of departmentation.
Which form of departmentation is suitable?
3. Analyse the factors affecting span of management in an organisation.
4. Discuss in detail the various types of training. Employees prefer off the job
training to on the job training. Why?





UNIT IV DIRECTING
Managing people-Motivation ? Importance ? Types ? Theories-Effects on work behavior. -
Communication- Hurdles to effective Communication and IT

Q.No Unit - IV - Part - A ? Question Level
Competence
1 List the differences between verbal and non-verbal communication. BTL1
Remember
2 Justify the X Y theory and two factor theory. BTL2
Understand

3
How do you show your understanding on the term Motivation?

BTL3
Apply
4 Classify the different types of motivation theories. BTL4
Analyze
5 Compile the various forms of communication. BTL5
Evaluate
6 Justify the X Y theory and two factor theory.. BTL6
Create
7 What are the components of communication? BTL1
Remember
8 Summarize the important motivation factors. BTL2
Understand
9 Identify the need of grapevine communication. BTL3
Apply
10 Classify the various process theories. BTL4
Analyze
11 Explain goal setting theory. BTL5
Evaluate
12 Can you explain the concept of grape vine communication? BTL6
Create
13 What is brainstorming? BTL1
Remember
14 Explain the concept of noise in communication. BTL2
Understand

15
How would you show your understanding on motivation factors
influencing behaviour towards work?

BTL3
Apply
16 Conclude your understanding on non-verbal communication. BTL4
Analyze
17 What is horizontal communication? BTL1
Remember
18 Compare formal and informal communication. BTL2
Understand
19 List the different factors that affect the communication. BTL1
Remember
20 Define Information Technology. BTL1
Remember




Q.No Unit - IV - Part - B ? Question Level
Competence

1
i) List the barriers to communication.( 7 marks )
ii) How would you overcome the barriers?( 6 marks )

BTL1
Remember
2 Explain the process of communication. BTL2
Understand
3 How would you show your understanding about the various Motivation
theories?
BTL3
Apply

4
i) Examine the benefits of oral and written communication(6 marks )
ii) Critically analyse the disadvantages of oral and written
communication (7marks )

BTL4
Analyze

5
i) Discuss the various types of communication.(8 marks)
ii)List the benefits of various types of communication?( 5 marks )

BTL5
Evaluate
6 Evaluate the impact of electronic media in communication process. BTL6
Create
7 List the different components of communication and explain them BTL1
Remember

8
i)Explain the term motivation. (3 marks)
ii)Compare need hierarchy theory and McClellands theory of needs.
(10marks )

BTL2
Understand


9
i)How would you show your understanding on communication networks
.(6 marks )
ii)Demonstrate the various networks through diagrams.(7 marks )


BTL3
Apply

10
i) Conclude your understanding on characteristics of motivation.(6
marks )
ii)Summarise the importance of motivation. (7 marks )

BTL4
Analyze

11
i) Define communication. ( 3marks )
ii) Explain the various forms of communication. (10 marks )

BTL1
Remember

12
i) Explain the essential characteristics of a good communication system.
(7 marks)
ii) Compare formal and informal communication. (6 marks)

BTL2
Understand
13 How would you explain the effects of motivation in employee work
behaviour?
BTL4
Analyze
14 i)What are the types of motivation techniques? ( 7 marks)
ii) What are the primary assumptions in McGregor?s Theory X and
Theory Y? Explain. (6 marks)
BTL1
Remember

Unit - IV - Part - C ? Question
1. XYZ Corporation has a lot of barriers to communication. List the possibility of the various
barriers. Also suggest the ways to overcome them.
2. Explain how managers can successfully motivate people taking clue from
Vroom?s valence and expectancy model. How does this model differ from that of
Porter and Lawler?
3. ?Money holds the key to work motivation in modern business organizations?. Discuss.
How can managers use money to motivate employees?
4. The country head of Z InfoTech finds it difficult to communicate to his boss in California.
Sometimes it is due to difference in timings, sometimes due to difference in meanings of
words. Phone lines are noisy and signal breaks sometimes. What do you think would be the



type of barriers faced by him while communication takes place between people of different
countries?


UNIT V CONTROLLING
Process of controlling- Types of control- Budgetary and non-budgetary control techniques -
Managing productivity- Cost control- Purchase control-Maintenance control- Quality control-
Planning Operations-Reporting.

Q.No Unit - V - Part - A ? Question Level
Competence
1 Define controlling. BTL1
Remember
2 Compare feed forward and feedback control. BTL2
Understand
3 Identify the factors to be considered for a product designing. BTL3
Apply
4 What do you think about budgetary control? BTL4
Analyze
5 Can you assess the importance of purchase control? BTL5
Evaluate
6 Interpret the necessity of budgetary control in organization. BTL6
Create
7 List the steps involved in controlling process. BTL1
Remember
8 Compare production and productivity. BTL2
Understand
9 Identify the objectives of controlling. BTL3
Apply
10 Mention any two non ? budgetary control techniques. BTL4
Analyze
11 Compile your views on reporting. BTL5
Evaluate
12 How would you evaluate the need for critical point control? BTL6
Create
13 List any four types of control. BTL1
Remember
14 Explain the principles of controlling. BTL2
Understand
15 Give some examples for new control techniques. BTL3
Apply
16 How would you apply operations management? BTL4
Analyze
17 What is meant by cost control? BTL1
Remember
18 Distinguish between budgetary and non-budgetary control. BTL2
Understand
19 What is meant by preventive control? BTL1
Remember
20 Define Productivity. BTL1
Remember
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.



3. Policy making is guide to action in Organisation?Demonstrate with examples.
4. E x p l a i n t h e c o n c e p t o f D o c t r i n e o f B o u n d e d R a t i o n a l i t y i n
d e c i s i o n m a k i n g .

UNIT III ORGANISING
Nature and purpose of organizing- Organization structure- Line and staff authority-
Departmentation- Span of control- Centralization and decentralization- Delegation of authority-
Staffing- Recruitment, Selection and Placement -Performance Management.


Q.No Unit - III - Part - A ? Question Level Competence
1 Define Span of Control? BTL 1
Remember
2 Compare Line and Staff Authority. BTL2
Understand
3 Identify the steps involved in organization. BTL3
Apply
4 Categorize span of management. BTL4
Analyze
5 Classify the major criteria to assess the performance of employees. BTL5
Evaluate
6 Interpret the meaning of power and authority. BTL6
Create
7 What is stress interview? BTL1
Remember
8 Compare formal and informal organization. BTL2
Understand
9 How would you make use of different types of staff in organization? BTL3
Apply
10 What is the function of Performance Management?

What is meant by centralization?
BTL 4
Analyze
11 How is career planning related to career development? BTL 5
Evaluate
12 Justify the usage of functional departmentation. BTL6
Create
13 Define staffing. What are the selection process errors? BTL1
Remember
14 Distinguish on the job and off the job training. BTL2
Understand

15
How would your understanding on the concept of over delegation and
delegation?

BTL3
Apply
16 Conclude your understanding on benefits of decentralization. BTL4
Analyze
17 What is departmentation? BTL1
Remember

18
Illustrate with example the concept of departmentaion by functional
and product.

BTL2
Understand
19 What are the benefits of 360 degree appraisal? BTL1
Remember
20 Define organizing. BTL1
Remember


Q.No Unit - III - Part - B - Question Level
Competence
1 How would you describe the various organizational structures? BTL1
Remember

2
i) Explain the importance of delegation and problems in delegation.
( 8 marks)
ii) Compare formal and informal organization. ( 5marks)

BTL2
Understand

3
i) How would you show you understanding of the term span of
management? ( 6 marks)
ii) Identify factors affecting span of management. . ( 7 marks)

BTL3
Apply



4 Classify the methods of training. BTL4
Analyze

5
i)Delegation is the ability to get result through others.-Discuss
(5marks)
ii) Develop guidelines for effective delegation.( 8marks)

BTL5
Evaluate

6
i)Interpret the need for performance appraisal.(5 marks)
ii) Evaluate the various performance appraisal techniques. ( 8marks)

BTL6
Create
7 Outline in detail the various forms of recruitment that are available for
a company.

BTL1
Remember
8 Classify the different types of departmentation. BTL2
Understand

9
Discuss the different types of organization structure existing in today?s
organization environment.

BTL3

Apply
10 Compare line and line and staff organization highlighting its features. BTL4
Analyze

11
i)What are the features of Matrix organization ? ( 8 marks)
ii)List the benefits of matrix organization( 5 marks)

BTL1
Remember
12 Compare the various tests conducted in selection process. BTL2
Understand

13
i) Highlight the features of interviews.( 5 marks )
ii) Classify the types of interviews.( 8 marks )

BTL4
Analyze

14
i) What do you mean by decentralization? ( 5 marks)
ii) Explain the advantages and disadvantages of decentralization.
(8marks)



BTL1
Remember


Unit - III - Part - C - Question

1. A MNC with headquarters in Canada is in a dilemma to decide whether to adopt a
line or a line and staff organisation structure. Highlight the advantages of line and
line and staff organisation structure. According to you which structure would be
suitable for a huge MNC?
2. XYZ Company has various strategic business Units such as Textiles, Info
Tech, pharma and electronics. Write about the different forms of departmentation.
Which form of departmentation is suitable?
3. Analyse the factors affecting span of management in an organisation.
4. Discuss in detail the various types of training. Employees prefer off the job
training to on the job training. Why?





UNIT IV DIRECTING
Managing people-Motivation ? Importance ? Types ? Theories-Effects on work behavior. -
Communication- Hurdles to effective Communication and IT

Q.No Unit - IV - Part - A ? Question Level
Competence
1 List the differences between verbal and non-verbal communication. BTL1
Remember
2 Justify the X Y theory and two factor theory. BTL2
Understand

3
How do you show your understanding on the term Motivation?

BTL3
Apply
4 Classify the different types of motivation theories. BTL4
Analyze
5 Compile the various forms of communication. BTL5
Evaluate
6 Justify the X Y theory and two factor theory.. BTL6
Create
7 What are the components of communication? BTL1
Remember
8 Summarize the important motivation factors. BTL2
Understand
9 Identify the need of grapevine communication. BTL3
Apply
10 Classify the various process theories. BTL4
Analyze
11 Explain goal setting theory. BTL5
Evaluate
12 Can you explain the concept of grape vine communication? BTL6
Create
13 What is brainstorming? BTL1
Remember
14 Explain the concept of noise in communication. BTL2
Understand

15
How would you show your understanding on motivation factors
influencing behaviour towards work?

BTL3
Apply
16 Conclude your understanding on non-verbal communication. BTL4
Analyze
17 What is horizontal communication? BTL1
Remember
18 Compare formal and informal communication. BTL2
Understand
19 List the different factors that affect the communication. BTL1
Remember
20 Define Information Technology. BTL1
Remember




Q.No Unit - IV - Part - B ? Question Level
Competence

1
i) List the barriers to communication.( 7 marks )
ii) How would you overcome the barriers?( 6 marks )

BTL1
Remember
2 Explain the process of communication. BTL2
Understand
3 How would you show your understanding about the various Motivation
theories?
BTL3
Apply

4
i) Examine the benefits of oral and written communication(6 marks )
ii) Critically analyse the disadvantages of oral and written
communication (7marks )

BTL4
Analyze

5
i) Discuss the various types of communication.(8 marks)
ii)List the benefits of various types of communication?( 5 marks )

BTL5
Evaluate
6 Evaluate the impact of electronic media in communication process. BTL6
Create
7 List the different components of communication and explain them BTL1
Remember

8
i)Explain the term motivation. (3 marks)
ii)Compare need hierarchy theory and McClellands theory of needs.
(10marks )

BTL2
Understand


9
i)How would you show your understanding on communication networks
.(6 marks )
ii)Demonstrate the various networks through diagrams.(7 marks )


BTL3
Apply

10
i) Conclude your understanding on characteristics of motivation.(6
marks )
ii)Summarise the importance of motivation. (7 marks )

BTL4
Analyze

11
i) Define communication. ( 3marks )
ii) Explain the various forms of communication. (10 marks )

BTL1
Remember

12
i) Explain the essential characteristics of a good communication system.
(7 marks)
ii) Compare formal and informal communication. (6 marks)

BTL2
Understand
13 How would you explain the effects of motivation in employee work
behaviour?
BTL4
Analyze
14 i)What are the types of motivation techniques? ( 7 marks)
ii) What are the primary assumptions in McGregor?s Theory X and
Theory Y? Explain. (6 marks)
BTL1
Remember

Unit - IV - Part - C ? Question
1. XYZ Corporation has a lot of barriers to communication. List the possibility of the various
barriers. Also suggest the ways to overcome them.
2. Explain how managers can successfully motivate people taking clue from
Vroom?s valence and expectancy model. How does this model differ from that of
Porter and Lawler?
3. ?Money holds the key to work motivation in modern business organizations?. Discuss.
How can managers use money to motivate employees?
4. The country head of Z InfoTech finds it difficult to communicate to his boss in California.
Sometimes it is due to difference in timings, sometimes due to difference in meanings of
words. Phone lines are noisy and signal breaks sometimes. What do you think would be the



type of barriers faced by him while communication takes place between people of different
countries?


UNIT V CONTROLLING
Process of controlling- Types of control- Budgetary and non-budgetary control techniques -
Managing productivity- Cost control- Purchase control-Maintenance control- Quality control-
Planning Operations-Reporting.

Q.No Unit - V - Part - A ? Question Level
Competence
1 Define controlling. BTL1
Remember
2 Compare feed forward and feedback control. BTL2
Understand
3 Identify the factors to be considered for a product designing. BTL3
Apply
4 What do you think about budgetary control? BTL4
Analyze
5 Can you assess the importance of purchase control? BTL5
Evaluate
6 Interpret the necessity of budgetary control in organization. BTL6
Create
7 List the steps involved in controlling process. BTL1
Remember
8 Compare production and productivity. BTL2
Understand
9 Identify the objectives of controlling. BTL3
Apply
10 Mention any two non ? budgetary control techniques. BTL4
Analyze
11 Compile your views on reporting. BTL5
Evaluate
12 How would you evaluate the need for critical point control? BTL6
Create
13 List any four types of control. BTL1
Remember
14 Explain the principles of controlling. BTL2
Understand
15 Give some examples for new control techniques. BTL3
Apply
16 How would you apply operations management? BTL4
Analyze
17 What is meant by cost control? BTL1
Remember
18 Distinguish between budgetary and non-budgetary control. BTL2
Understand
19 What is meant by preventive control? BTL1
Remember
20 Define Productivity. BTL1
Remember



Q.No Unit - V- Part - B ? Question Level
Competence

1
i)What is control? ( 4 marks)
ii) Discuss the phases in control. (9 marks)

BTL1
Remember

2
i) Explain budgetary control techniques. (6 marks)
ii) Summarize the various non-budgetary control
techniques.(7marks)

BTL2
Understand

3
Identify the steps involved in controlling and
requirements for effective control.

BTL3
Apply
4 How do you analyse the tools used to compile productivity? BTL 4
Analyze

5
Can you assess the importance of maintaining high
productivity in organizations?

BTL5
Evaluate

6
How will you evaluate the importance of operations
research in managing organization?

BTL6
Create

7
i) Define operations management. (3 marks)
ii) Explain the activities associated with operations
management.(10 marks)

BTL1
Remember
8 Explain the popular non budgetary techniques. BTL2
Understand

9
How would you show your understanding about usage of
use of computers and IT in Management control?

BTL3
Apply
10 Can you explain the essential requisites of an effective control
system.
BTL4
Analyze

11
i) Define Budgetary control. (3 marks)
ii) List the steps involved in implementation of
budgetary control.(10marks)

BTL1
Remember

12
i)Explain the usage of break-even analysis.(6 marks)
ii)Summarize aspects of ratio analysis?(7marks)

BTL2
Understand



13
Analyse the importance for the following :
i)Purchase control(3marks)
ii)Cost control(3marks)
iii)Maintenance control(3marks)
iv)Quality control(4marks)




BTL4
Analyze

14
Examin Examine the process of quality auditing and reporting?

BTL1
Remember


Unit - V- Part - C ? Question

1. Mr.Prakash argues with Mr.Rakesh expressing his views on implementing preventive
control system. Mr.Rakesh emphasises his views that the organisation must continue with
feedback control. Mr.Rakesh fears that the preventive control system would be costly.
Justify the views of Rakesh and Prakash.
2. Mr.Rajan has run a business for the past 5 years but is not familiar with marginal costing.
By experience, He knows that his business makes profit, but is not sure of concepts like
break even. He finds it difficult to estimate sales required for a particular profit. Explain the
FirstRanker.com - FirstRanker's Choice






(AN
?
DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

I SEMESTER
1915102 ? PRINCIPLES OF MANAGEMENT

Regulation ? 2019
Academic Year 2019 - 2020








Prepared by
Dr.M.Ganesan @ Kaaj ? Asst. Professor (O.G)
Mr.K.Guru ? Asst. Professor (O.G)







? .

DEPARTMENT OF MANAGEMENT STUDIES



QUESTION BANK



SUBJECT : 1915102 - PRINCIPLES OF MANAGEMENT

SEM/YEAR : I/I YEAR

UNIT I INTRODUCTION TO MANAGEMENT
Management- Functions of Management -Role of managers- Evolution of management thought-
Organization and the environmental factors- Managing globally- Strategies for International
.

Q.No Unit - I - Part - A ? Question Level Competence
1 List the functions of managers. BTL 1
Remember
2 Compare Administration & Management. BTL 2
Understand
3 Identify whether Management is Science or Art. BTL 3
Apply
4 Classify roles of manager. BTL 4
Analyze
5 Discuss the concept of scientific management. BTL 5
Evaluate
6 Interpret the skills required by manager at different levels. BTL 6
Create
7 Define Management. BTL 1
Remember
8 Compare effectiveness and efficiency. BTL 2
Understand

9
How would you show your understanding on characteristics of
managers?

BTL 3
Apply
10 What conclusion can you draw from Hawthorne experiments? BTL 4
Analyze
11 How is environment related to management? BTL 5
Evaluate
12 Interpret the systems approach to management. BTL 6
Create
13 What is meant by scalar chain? BTL 1
Remember
14 Compare time and motion study. BTL2
Understand
15 How would you show your understanding of the term gang plank? BTL 3
Apply
16 State your own words about International . BTL 4
Analyze
17 Define the term Espirit de corps. BTL 1
Remember
18 Classify the types of organisations. BTL 2
Understand
19 Who is known as father of modern operations management theory? BTL 1
Remember
20 What is Globalization? BTL 1
Remember







Q.No Unit - I - Part - B ? Question Level
Competence

1
i)Define Management . (3marks)
ii) How would you describe the various functions of Management
with neat frame work?
(10 marks)

BTL 1
Remember

2
i)What are the fundamental principles of scientific management?
Explain. (6 marks )
ii) How would you summarize the techniques of scientific
management? ( 7 marks )

BTL 2
Understand

3
How would you show your understanding about the contributions of
Henry Fayol for management thought?

BTL 3
Apply
4 Describe the roles that are played by managers on different functions. BTL 4
Analyze
5 Categorize the different schools of management BTL 5
Evaluate
6 Interpret the findings of Administration Management BTL 6
Create

7
i)Define Environment. (4 marks)
ii) What are the factors affecting environment? ( 9 marks)

BTL 1
Remember

8
i)Compare the views regarding Administration (6marks)
ii)Compare Administration & Management. ( 7 marks)

BTL 2
Understand


9
i) Construct a plan for activities to be carried out by managers of
different levels. (6marks)
ii) Identify the skills required by managers at different levels. (7marks)


BTL 3
Apply

10
i) What conclusions can you draw from System approach &
Contingency Approach.(4 marks)
ii)Analyse the findings of Hawthorne experiments.( 9marks )

BTL 4
Analyze

11
i)What are the challenges involved in global management of business ?
( 7 marks)
ii) List the main effects of globalization.(6 marks)

BTL 1
Remember
12 Discuss the trends and challenges of management in global scenario. BTL2
Understand
13 Critically analyse the scientific management principles and techniques. BTL4
Analyze
14 Briefly explain in detail the strategies for international . BTL 1
Remember
Unit - I - Part - C ? Question

1. Mr. Naidu was a young officer in a nationalized bank in Chennai. He was approached
by Mr.Datta, owner of a small textile plant for a loan to renovate his plant.Naidu
gave him a loan of Rs. 50,000. The bank?s branch manager, who saw no future in
textiles, was shocked at the loan transaction.He told Naidu to stay close to Datta
until money was paid back. Naidu stuck so close that he became Datta?s financial
adviser. The loan was paid. But Naidu became Datta?s partner and resigned his bank
job. Naidu collected information about the textile industry there was huge scope for
the industry. Within six years, Naidu set up another textile plant to his employees
Naidu was friendly and highly flexible boss. He preferred to lead by example rather
than tell people how to do their jobs. However, Naidu committed a big mistake of




not grooming a successor. Therefore, there was a vacuum at the top when he had a
severe heart attack and died.

Answer the following questions:

i) What were the qualities of Naidu as a Manager?(5 marks)
ii) Discuss the roles played by managers according to Mintzberg. What roles of the
manager did Naidu play?
iii) Do you think Naidu was successful Manager?

2. In 2006-07 PTC Food division decided to enter the fast growing (20-30% annually)
snacks segment, an altogether new to it. It had only one national competitor?
Trepsico'sTrito. After a year its wafer snack brand?Ringo, fetched 20% market share across
the country. Ringo's introduction was coincided with the cricket world cup. The wafer
snacks market is estimated to be around Rs. 250 crores. The company could take the
advantage of its existing distribution network and also source potatoes from farmers easily.
Before the PTC could enter the market, a cross-functional team made a customer survey
through a marketing research group in 14 cities of the country to know about the snacks of
eating habits of people. The result showed that the customers within the age-group of 15-
24 years were the most promising for the product as they were quite enthusiastic about
experimenting new snack taste. The company reported to its chefs and the chefs came out
with 16 flavours with varying tastes suiting to the targeted age-group. The company
decided to target the youngsters as primary target on the assumption that once they are
lured in, it was easier to reach the whole family. Advertising in this category was extremely
crowded. Every week two-three local products in new names were launched, sometimes
with similar names. To break through this clutter the company decided to bank upon
humour appeal. The Industry sources reveal that PTC spent about Rs. 50 Crores on
advertisement and used all possible media-print and electronic, both including the creation
of its own website, Ringoringoyoungo.com with offers of online games, contests etc. Mobile
phone tone downloading was also planned which proved very effective among teenagers.
The site was advertised on all dotcom networks. EM TV, Shine TV, Bee TV and other
important channels were also used for its advertisement along with FM radio channels in
about 60 cities with large hoardings at strategic places. Analysts believe that Ringo's
success story owes a lot to PTC's widespread distribution channels and aggressive
advertisements. Humour appeal was a big success. The Ringo' was made visible by painting
the Railway bogies passing across the States. It has also been successful to induce Lovely
Brothers' Future Group to replace Trito in their Big-Bazaar and chain of food Bazaars. PTC
is paying 4% higher margin than Trepsico to Future group and other retailers. Trito's share
has already been reduced considerably. Retail tie-ups, regional flavours, regional humour
appeals have helped PTC. But PTC still wants a bigger share in the market and in foreign
marketsalso,ifpossible.



Answer the following questions:

i) What is SWOT analysis
ii) What are the strength and weakness of PTC?
iii) What are the opportunities and threats of PTC?

3. Discuss the effects of globalization and liberalization in improving organisational growth.
4. Macro and Micro Environment affects business. Discuss.



UNIT II PLANNING
Nature and purpose of planning- Planning process- Types of plans- Objectives- Managing by
Objective (MBO) strategies- Types of strategies ? Policies ? Decision Making- Types of
decision- Decision making process- Tools and Techniques- Decision making under different
conditions.









Q.No Unit - II - Part - A ? Question Level
Competen
ce
1 What is Planning? BTL 1
Remembe
r
2 Compare strategic planning and operation planning. BTL 2
Understan
d

3
Identify the importance of setting organizational objectives in modern
organization.

BTL 3
Apply
4 Classify the types of plans. BTL 4
Analyze
5 How is planning premises related to planning? BTL 5
Evaluate
6 Interpret the objectives of planning. BTL 6
Create
7 What is MBO? BTL 1
Remembe
r
8 Outline the benefits of MBO. BTL 2
Understan
d
9 How would show your understanding of methods of objective setting? BTL 3
Apply
10 Classify the types of policies. BTL4
Analyze
11 What is meant by decision making? BTL 5
Evaluate
12 Interpret the importance of rational decision making BTL 6
Create
13 Define objectives BTL1
Remembe
r
14 Explain Delphi technique. BTL 2
Understan
d
15 Construct a SWOT analysis matrix. BTL 3
Apply
16 State the point of view of tows matrix. BTL 4
Analyze
17 Define strategy. BTL 1
Remembe
r
18 Explain the meaning of premising. BTL 2
Understan
d
19 Compare programmed and non-programmed decisions. BTL4
Remembe
r
20 List the various tools and techniques of decision making process. BTL 1
Remembe
r


Q.No Unit - II - Part - B ? Question Level
Competence

1
i)How would you describe the types of plans.(6 marks)
ii)List the merits of different types of plans.(7 marks )

BTL 1
Remember

2
i)Outline the process of MBO.(8 marks)
ii)Explain the limitations of MBO.(5 marks)

BTL 2
Understand
3 i)Identify the principles of planning ( 6 marks) BTL3
Apply



ii)How would show the importance of planning through the
framework of planning in an organization? ( 7marks)

4 Categorize and compare the different levels of strategies in an
organization.



the types of plans.
BTL4
Analyze

5

Discuss the nature and purpose of planning.

BTL5
Evaluate
6 Interpret the concept of strategic and operational planning. BTL6
Create

7
i) List the various levels of strategy ( 5 marks)
ii) What are the different types of strategies? ( 8marks)

BTL1
Remember

8
i)Distinguish programmed and non-programmed decision.(5 marks )
ii) Give examples for different kinds of decisions. (8 marks )

BTL2
Understand

9
i)How would you show your understanding on framing various types
of policies?(8 marks )
ii)Interpret the characteristics of sound policy.(5 marks )

BTL3
Apply
10 Classify the decision making techniques. BTL4
Analyze
11 Explain decision making under different conditions. BTL1
Remember

12
i)Explain rational decision making .(3 marks)
ii)Outline the process of rational decision making.(10 marks)

BTL 2
Understand

13
Analyse the steps in strategic planning process.

BTL4
Analyze

14
i)Define decision making.( 4marks)
ii) What are the various steps involved in decision making process.
(9 marks)

BTL1
Remember
Unit - II - Part - C - Question

1. Tata group has set its objectives of doubling its objectives of doubling profit
everythree years and sales revenue every four years.
Answer the following questions:

i) Give your comment on objectives of TATA group
ii) Give guidelines for objective settings.
2. MBO aims at joint goal setting of superior and subordinate managers. In an MNC,
Japanese managers involve Indian subordinate managers in goal settings. Indians
feel this practice different because they are used to traditional objectives settings
where in the managers dictate objectives to subordinates. When Japanese managers
try to involve the Indian subordinate managers in goal setting, Indian Managers feel
that Japanese managers are not capable of setting objectives by themselves.

Answer the following questions:

iii) Discuss the problems faced between Japanese Managers and Indian subordinate
managers

ii) How can Japanese managers solve the problem?

iii) Discuss the features of MBO.



3. Policy making is guide to action in Organisation?Demonstrate with examples.
4. E x p l a i n t h e c o n c e p t o f D o c t r i n e o f B o u n d e d R a t i o n a l i t y i n
d e c i s i o n m a k i n g .

UNIT III ORGANISING
Nature and purpose of organizing- Organization structure- Line and staff authority-
Departmentation- Span of control- Centralization and decentralization- Delegation of authority-
Staffing- Recruitment, Selection and Placement -Performance Management.


Q.No Unit - III - Part - A ? Question Level Competence
1 Define Span of Control? BTL 1
Remember
2 Compare Line and Staff Authority. BTL2
Understand
3 Identify the steps involved in organization. BTL3
Apply
4 Categorize span of management. BTL4
Analyze
5 Classify the major criteria to assess the performance of employees. BTL5
Evaluate
6 Interpret the meaning of power and authority. BTL6
Create
7 What is stress interview? BTL1
Remember
8 Compare formal and informal organization. BTL2
Understand
9 How would you make use of different types of staff in organization? BTL3
Apply
10 What is the function of Performance Management?

What is meant by centralization?
BTL 4
Analyze
11 How is career planning related to career development? BTL 5
Evaluate
12 Justify the usage of functional departmentation. BTL6
Create
13 Define staffing. What are the selection process errors? BTL1
Remember
14 Distinguish on the job and off the job training. BTL2
Understand

15
How would your understanding on the concept of over delegation and
delegation?

BTL3
Apply
16 Conclude your understanding on benefits of decentralization. BTL4
Analyze
17 What is departmentation? BTL1
Remember

18
Illustrate with example the concept of departmentaion by functional
and product.

BTL2
Understand
19 What are the benefits of 360 degree appraisal? BTL1
Remember
20 Define organizing. BTL1
Remember


Q.No Unit - III - Part - B - Question Level
Competence
1 How would you describe the various organizational structures? BTL1
Remember

2
i) Explain the importance of delegation and problems in delegation.
( 8 marks)
ii) Compare formal and informal organization. ( 5marks)

BTL2
Understand

3
i) How would you show you understanding of the term span of
management? ( 6 marks)
ii) Identify factors affecting span of management. . ( 7 marks)

BTL3
Apply



4 Classify the methods of training. BTL4
Analyze

5
i)Delegation is the ability to get result through others.-Discuss
(5marks)
ii) Develop guidelines for effective delegation.( 8marks)

BTL5
Evaluate

6
i)Interpret the need for performance appraisal.(5 marks)
ii) Evaluate the various performance appraisal techniques. ( 8marks)

BTL6
Create
7 Outline in detail the various forms of recruitment that are available for
a company.

BTL1
Remember
8 Classify the different types of departmentation. BTL2
Understand

9
Discuss the different types of organization structure existing in today?s
organization environment.

BTL3

Apply
10 Compare line and line and staff organization highlighting its features. BTL4
Analyze

11
i)What are the features of Matrix organization ? ( 8 marks)
ii)List the benefits of matrix organization( 5 marks)

BTL1
Remember
12 Compare the various tests conducted in selection process. BTL2
Understand

13
i) Highlight the features of interviews.( 5 marks )
ii) Classify the types of interviews.( 8 marks )

BTL4
Analyze

14
i) What do you mean by decentralization? ( 5 marks)
ii) Explain the advantages and disadvantages of decentralization.
(8marks)



BTL1
Remember


Unit - III - Part - C - Question

1. A MNC with headquarters in Canada is in a dilemma to decide whether to adopt a
line or a line and staff organisation structure. Highlight the advantages of line and
line and staff organisation structure. According to you which structure would be
suitable for a huge MNC?
2. XYZ Company has various strategic business Units such as Textiles, Info
Tech, pharma and electronics. Write about the different forms of departmentation.
Which form of departmentation is suitable?
3. Analyse the factors affecting span of management in an organisation.
4. Discuss in detail the various types of training. Employees prefer off the job
training to on the job training. Why?





UNIT IV DIRECTING
Managing people-Motivation ? Importance ? Types ? Theories-Effects on work behavior. -
Communication- Hurdles to effective Communication and IT

Q.No Unit - IV - Part - A ? Question Level
Competence
1 List the differences between verbal and non-verbal communication. BTL1
Remember
2 Justify the X Y theory and two factor theory. BTL2
Understand

3
How do you show your understanding on the term Motivation?

BTL3
Apply
4 Classify the different types of motivation theories. BTL4
Analyze
5 Compile the various forms of communication. BTL5
Evaluate
6 Justify the X Y theory and two factor theory.. BTL6
Create
7 What are the components of communication? BTL1
Remember
8 Summarize the important motivation factors. BTL2
Understand
9 Identify the need of grapevine communication. BTL3
Apply
10 Classify the various process theories. BTL4
Analyze
11 Explain goal setting theory. BTL5
Evaluate
12 Can you explain the concept of grape vine communication? BTL6
Create
13 What is brainstorming? BTL1
Remember
14 Explain the concept of noise in communication. BTL2
Understand

15
How would you show your understanding on motivation factors
influencing behaviour towards work?

BTL3
Apply
16 Conclude your understanding on non-verbal communication. BTL4
Analyze
17 What is horizontal communication? BTL1
Remember
18 Compare formal and informal communication. BTL2
Understand
19 List the different factors that affect the communication. BTL1
Remember
20 Define Information Technology. BTL1
Remember




Q.No Unit - IV - Part - B ? Question Level
Competence

1
i) List the barriers to communication.( 7 marks )
ii) How would you overcome the barriers?( 6 marks )

BTL1
Remember
2 Explain the process of communication. BTL2
Understand
3 How would you show your understanding about the various Motivation
theories?
BTL3
Apply

4
i) Examine the benefits of oral and written communication(6 marks )
ii) Critically analyse the disadvantages of oral and written
communication (7marks )

BTL4
Analyze

5
i) Discuss the various types of communication.(8 marks)
ii)List the benefits of various types of communication?( 5 marks )

BTL5
Evaluate
6 Evaluate the impact of electronic media in communication process. BTL6
Create
7 List the different components of communication and explain them BTL1
Remember

8
i)Explain the term motivation. (3 marks)
ii)Compare need hierarchy theory and McClellands theory of needs.
(10marks )

BTL2
Understand


9
i)How would you show your understanding on communication networks
.(6 marks )
ii)Demonstrate the various networks through diagrams.(7 marks )


BTL3
Apply

10
i) Conclude your understanding on characteristics of motivation.(6
marks )
ii)Summarise the importance of motivation. (7 marks )

BTL4
Analyze

11
i) Define communication. ( 3marks )
ii) Explain the various forms of communication. (10 marks )

BTL1
Remember

12
i) Explain the essential characteristics of a good communication system.
(7 marks)
ii) Compare formal and informal communication. (6 marks)

BTL2
Understand
13 How would you explain the effects of motivation in employee work
behaviour?
BTL4
Analyze
14 i)What are the types of motivation techniques? ( 7 marks)
ii) What are the primary assumptions in McGregor?s Theory X and
Theory Y? Explain. (6 marks)
BTL1
Remember

Unit - IV - Part - C ? Question
1. XYZ Corporation has a lot of barriers to communication. List the possibility of the various
barriers. Also suggest the ways to overcome them.
2. Explain how managers can successfully motivate people taking clue from
Vroom?s valence and expectancy model. How does this model differ from that of
Porter and Lawler?
3. ?Money holds the key to work motivation in modern business organizations?. Discuss.
How can managers use money to motivate employees?
4. The country head of Z InfoTech finds it difficult to communicate to his boss in California.
Sometimes it is due to difference in timings, sometimes due to difference in meanings of
words. Phone lines are noisy and signal breaks sometimes. What do you think would be the



type of barriers faced by him while communication takes place between people of different
countries?


UNIT V CONTROLLING
Process of controlling- Types of control- Budgetary and non-budgetary control techniques -
Managing productivity- Cost control- Purchase control-Maintenance control- Quality control-
Planning Operations-Reporting.

Q.No Unit - V - Part - A ? Question Level
Competence
1 Define controlling. BTL1
Remember
2 Compare feed forward and feedback control. BTL2
Understand
3 Identify the factors to be considered for a product designing. BTL3
Apply
4 What do you think about budgetary control? BTL4
Analyze
5 Can you assess the importance of purchase control? BTL5
Evaluate
6 Interpret the necessity of budgetary control in organization. BTL6
Create
7 List the steps involved in controlling process. BTL1
Remember
8 Compare production and productivity. BTL2
Understand
9 Identify the objectives of controlling. BTL3
Apply
10 Mention any two non ? budgetary control techniques. BTL4
Analyze
11 Compile your views on reporting. BTL5
Evaluate
12 How would you evaluate the need for critical point control? BTL6
Create
13 List any four types of control. BTL1
Remember
14 Explain the principles of controlling. BTL2
Understand
15 Give some examples for new control techniques. BTL3
Apply
16 How would you apply operations management? BTL4
Analyze
17 What is meant by cost control? BTL1
Remember
18 Distinguish between budgetary and non-budgetary control. BTL2
Understand
19 What is meant by preventive control? BTL1
Remember
20 Define Productivity. BTL1
Remember



Q.No Unit - V- Part - B ? Question Level
Competence

1
i)What is control? ( 4 marks)
ii) Discuss the phases in control. (9 marks)

BTL1
Remember

2
i) Explain budgetary control techniques. (6 marks)
ii) Summarize the various non-budgetary control
techniques.(7marks)

BTL2
Understand

3
Identify the steps involved in controlling and
requirements for effective control.

BTL3
Apply
4 How do you analyse the tools used to compile productivity? BTL 4
Analyze

5
Can you assess the importance of maintaining high
productivity in organizations?

BTL5
Evaluate

6
How will you evaluate the importance of operations
research in managing organization?

BTL6
Create

7
i) Define operations management. (3 marks)
ii) Explain the activities associated with operations
management.(10 marks)

BTL1
Remember
8 Explain the popular non budgetary techniques. BTL2
Understand

9
How would you show your understanding about usage of
use of computers and IT in Management control?

BTL3
Apply
10 Can you explain the essential requisites of an effective control
system.
BTL4
Analyze

11
i) Define Budgetary control. (3 marks)
ii) List the steps involved in implementation of
budgetary control.(10marks)

BTL1
Remember

12
i)Explain the usage of break-even analysis.(6 marks)
ii)Summarize aspects of ratio analysis?(7marks)

BTL2
Understand



13
Analyse the importance for the following :
i)Purchase control(3marks)
ii)Cost control(3marks)
iii)Maintenance control(3marks)
iv)Quality control(4marks)




BTL4
Analyze

14
Examin Examine the process of quality auditing and reporting?

BTL1
Remember


Unit - V- Part - C ? Question

1. Mr.Prakash argues with Mr.Rakesh expressing his views on implementing preventive
control system. Mr.Rakesh emphasises his views that the organisation must continue with
feedback control. Mr.Rakesh fears that the preventive control system would be costly.
Justify the views of Rakesh and Prakash.
2. Mr.Rajan has run a business for the past 5 years but is not familiar with marginal costing.
By experience, He knows that his business makes profit, but is not sure of concepts like
break even. He finds it difficult to estimate sales required for a particular profit. Explain the



concepts related to breakeven analysis and draw a break even chart. Also highlight some
ratios which would help to understand the performance of the business.

3. Production is essential but productivity is indispensable?Comment. Highlight the tools
and techniques to measure productivity.
4. Assume you are a budget officer and try to orient a trainee on steps to be followed for
implementing a budgetary control system. Also highlight the advantages and limitations of
budgetary control system.
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This post was last modified on 29 February 2020