Download PTU BA 2020 March 3rd Sem 76747 Public Relations Question Paper

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Roll No. [ TTTTTT] Total No. of Pages : 02

Total No. of Questions : 09

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BA (JAMC) (2018 Batch) (Sem.-3)

PUBLIC RELATIONS

Subject Code : BAJMC304-18

M.Code : 76747

Time : 3 Hrs. Max. Marks : 60

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INSTRUCTIONS TO CANDIDATES :

1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks each.
2. SECTION-B contains FIVE questions carrying FIVE marks each and students have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying TEN marks each and students have to attempt any TWO questions.

SECTION-A

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1. Write briefly :
   1. PR used by political parties
   2. Crisis management
   3. Press
   4. Rejoinders
   5. Any two codes of PRSI

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   6. Any two functions of PR
   7. Meaning of media relations
   8. External public
   9. Press tours
   10. Features

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SECTION-B

2. What are the functions of public relations?
3. Explain the principles of public relations.
4. Describe the qualities and skills required for public relations.

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5. “PR professional must act responsibly”. Comment.
6. What is the role of public relations in corporate sector?

SECTION-C

7. How can good PR help in establishing media relations?
8. What are the ethical issues in PR?

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9. Why are press tours organized?

NOTE : Disclosure of Identity by writing Mobile No. or Making of passing request on any page of Answer Sheet will lead to UMC against the Student.

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