GUJARAT TECHNOLOGICAL UNIVERSITY
BE- SEMESTER-IV (NEW) EXAMINATION - WINTER 2020
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Subject Code: 2140003 Date: 11/02/2021
Subject Name: Engineering Economics & Management
Time: 02:30 PM TO 04:30 PM Total Marks: 56
Instructions:
- Attempt any FOUR questions out of EIGHT questions.
- Make suitable assumptions wherever necessary.
- Figures to the right indicate full marks.
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Q.1
- (a) Define Market. Enlist different types of Markets (03 Marks)
- (b) What is demand? Explain law of demand (04 Marks)
- (c) Explain any two methods of measurement of elasticity. (07 Marks)
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Q.2
- (a) Explain about total, fixed and variable cost. (03 Marks)
- (b) Explain the concept of Break-Even Analysis. (04 Marks)
- (c) Discuss the types of Plant Layout. (07 Marks)
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Q.3
- (a) Enlist Henry Fayol’s fourteen principles of management. (03 Marks)
- (b) Write a note on functions of Banks. (04 Marks)
- (c) Explain 4P’s of marketing. (07 Marks)
Q.4
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- (a) Write a note on Hybrid organization (03 Marks)
- (b) Define Corporate Social responsibility and state its Characteristics (04 Marks)
- (c) Explain fiscal policy, its objectives and tools (07 Marks)
Q.5
- (a) Discuss different sources of recruitment? (03 Marks)
- (b) Discuss any two methods of demand forecasting. (04 Marks)
- (c) Write a note on inflation (07 Marks)
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Q.6
- (a) Write full form of GDP, GNP, CRR, SLR, NNP and NDP (03 Marks)
- (b) Write the importance and need of Human Resources Management (04 Marks)
- (c) Explain the theory of Maslow’s hierarchy of needs (07 Marks)
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Q.7
- (a) Write about the various types of Banks. (03 Marks)
- (b) Explain Role and Functions of RBI. (04 Marks)
- (c) What are the qualities required to become a successful leader? (07 Marks)
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Q.8
- (a) ‘Management is an art’. What do you think about this sentence? Justify your answer. (03 Marks)
- (b) What is Money? Explain different functions of Money in detail. (04 Marks)
- (c) Write short note on market segmentation for industrial markets. (07 Marks)
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