Download JNTUH MCA 4th Sem R15 2017 August 824AU E Commerce Question Paper

FirstRanker.com

Code No: 824AU Rl 5

JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD

--- Content provided by FirstRanker.com ---

MCA 1V Semester Examinations, August - 2017

E-COMMERCE

Time: 3 Hours Max. Marks: 75

Note: This question paper contains two parts A and B.

Part A is compulsory which carries 25 marks. Answer all questions in Part A. Part B consists of 5 Units. Answer any one full question from each unit. Each question carries 10 marks and may have a, b, c as sub questions.

--- Content provided by FirstRanker.com ---

PART - A

5 x 5 Marks = 25

1. a) List applications of E-commerce. [5]
2. b) What is electronic data interchange? [5]
3. c) Discuss about internal commerce. [5]

--- Content provided by‌ FirstRanker.com ---

4. d) What is information based marketing? [5]
5. e) What are the multimedia applications? [5]

PART -B

5 x 10 Marks =50

2. Describe the Generic Frame Work for Electronic Commerce. [10]

--- Content provided by​ FirstRanker.com ---

OR

3. Explain about consumer oriented electronic commerce. [10]

4. Discuss about digital token based —smart cards and credit cards. [10]

OR

5. What is a Value Added Network? Explain the functions of a third party VAN. [10]

--- Content provided by​ FirstRanker.com ---

6. Explain about supply chain management. [10]

OR

7. a) Explain digital document types.
8. b) Write about corporate data warehouses. [5+5]

8. Explain consumer search and resource discovery. [10]

--- Content provided by‍ FirstRanker.com ---

OR

9. Discuss in detail about online marketing process. [10]

10. Explain about desktop video processing. [10]

OR

11. What are the key multimedia concepts? Explain. [10]

--- Content provided by‍ FirstRanker.com ---

---00000---

FirstRanker.com