Download JNTUH MCA 4th Sem R13 2019 December 814AX E Commerce Question Paper

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Code No: 814AX R13

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JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD

MCA IV Semester Examinations, December - 2019

E - COMMERCE

Time: 3hrs Max.Marks:60

Note: This question paper contains two parts A and B.

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Part A is compulsory which carries 20 marks. Answer all questions in Part A. Part B consists of 5 Units. Answer any one full question from each unit. Each question carries 8 marks and may have a, b, c as sub questions.

PART - A

5 x 4 Marks =20

1. a) Discuss about major categories of E — Commerce applications.
2. b) Explain briefly about Electronic Checks.

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3. c) Write about various types of Data warehouses.
4. d) List and discuss two types of micromarketing.
5. e) Write about the storage technology for multimedia data.

PART -B

5 x 8 Marks =40

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1. Explain in detail about E-Commerce consumer applications. [8]
2. Explain the general frame work for E - Commerce. [8]
3. Explain various risks involved in Electronic Payment Systems. [8]
4. What do you mean by EDI? Explain about EDI Layered Architecture. [8]
5. Explain in detail about various types of Digital Documents. [8]

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6. Describe the architecture for internal commerce. [8]
7. Discuss in detail about document library. [8]
8. How to do the advertising in the Internet? What are all the guidelines for Internet Advertising? Explain in detail. [8]
9. Explain in detail about Information Filtering. [8]
10. a) What are the Characteristics of Digital Video? b) Explain about MPEG-1 [4+4]

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