Download JNTUH MCA 4th Sem R13 2017 August 814AX E Commerce Question Paper

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Code No: 814AX

JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD

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MCA IV Semester Examinations, August - 2017

E-COMMERCE

Time: 3 Hours Max. Marks: 60

Note: This question paper contains two parts A and B.

Part A is compulsory which carries 20 marks. Answer all questions in Part A. Part B consists of 5 Units. Answer any one full question from each unit. Each question carries 8 marks and may have a, b, c as sub questions.

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PART - A

5 x 4 Marks = 20

1. a) Explain about Quick Response Retailing. [4]
2. b) Define Electronic Data Interchange. [4]
3. c) Write a short note on private electronic commerce. [4]

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4. d) What are the advantages of Data Warehouse? [4]
5. e) Explain about Information Filtering. [4]

PART -B

5 x 8 Marks =40

1. Describe the Generic framework for electronic commerce. [8]

   OR

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2. Explain about different phases of business model from a consumer’s perspective. [8]
3. Briefly explain about Digital Token-Based Electronic payment systems [8]

   OR

4. Discuss about the four layers in EDI Software Implementation. [8]

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5. Briefly explain about Efficient Customer Response. [8]

   OR

6. Distinguish between push-based supply chain versus pull-based supply chain. [8]
7. Explain different types of digital documents. [8]

   OR

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8. Describe the different phases of Market Research. [8]
9. Describe about the Wide Area Information Service Engine. [8]

   OR

10. Describe the different types of desktop video conferencing. [8]

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