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JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MCA V Semester Examinations, February - 2022
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SOCIAL MEDIA INTELLIGENCETime: 3 Hours
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Max.Marks:75
Answer any Five Questions
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All Questions Carry Equal Marks- - -
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1.a)
Discuss using social media as an early warning system.
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b)
Compare affecting Opinion versus Biasing Expression.
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[7+8]
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2.a)
Explain opinion formation in a social context with examples.
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b)
Describe Simple Metrics for text mining.
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[7+8]
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3.
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How does social context affect Opinion Expression? Discuss with illustration.
[15]
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4.a)
Illustrate the Bandwagon Behavior in Opinion expression.
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b)
Give a brief note on the Wisdom of Crowds.
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[8+7]
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5.
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Explain the Implications for Social Media Monitoring and Metrics.[15]
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6.
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Discuss the Influence of social media in e-Commerce.--- Content provided by FirstRanker.com ---
[15]
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7.
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"Quality of Intelligence Depends on the Quality of the Opinion Community"substratiate this statement.
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[15]
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8.a)
Give a brief note on Intelligence building on the Science of opinion.
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b)
How to tap into Opinion Ecosystems?
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[8+7]
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---ooOoo---