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Code: 9E00206
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MBA & MBA (Finance) II Semester Supplementary Examinations December/January 2015/2016
BUSINESS RESEARCH METHODS
(For students admitted in 2011, 2012, 2013 & 2014)
Time: 3 hours
Max. Marks: 60
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Answer any FIVE questions
All questions carry equal marks
- Explain the research concepts:
- Constructs.
- Variables.
- Proposition.
- Hypothesis.
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- How does research help in taking business decisions? What are the ethical points to note while undertaking business research?
- Why is a theoretical framework needed in research? Explain the components of a theoretical framework in research.
- What are the basic types of scales used in research? Why is scale reliability important to research? Explain the different types of validity of scales in research.
- Explain various methods of primary data collection in research.
- Construct a questionnaire to measure usage patterns of mobile phones by college students in your city.
- Explain the various types of associational and inferential statistical measures used in business research.
- Describe the various sections of a written research report.
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