Download Anna University MBA Important Question Bank 2nd Sem 1915202 Business Research Methods

Download Anna University (AU) MBA ( Master of Business Administration) Important Question Bank 2nd Sem 1915202 Business Research Methods (Latest Important Questions Unit Wise)

1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
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(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
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(An )
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DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






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1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
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1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
5

5

Evaluate the Research Design process, types and benefits in the
context of any functional management Research.

BTL5 Evaluating
6
Narrate the procedure for developing a scalogram and illustrate the
same by an example.

BTL6 Creating
7
(i) Define causal Research. Give the basic principles of Causal
Research.
(6)
BTL1 Remembering
(ii) What are the different types of Causal Research? (7)
8

Summarize the different response scales used in questionnaire
development with examples for each.

BTL2 Understanding
9

Sketch the importance of Experimental Group and Control Group. BTL 3 Applying
10

How do you design a Marketing Research Programme? BTL4 Analyzing
11
Discuss the various threats faced by the researcher in ensuring
validity of an experimental research design.

BTL5 Evaluating
12
Discuss the various types of Measurement Scales and also their pros
and cons.

BTL2 Understanding
13
Analyze the step by step course of action of constructing a Research
Scale and give an outline of a scale on a title of your choice.

BTL4 Analyzing
14
Compare Likert?s scale and Semantic Differential Scale, What are the
special features of the semantic differential Scale?

BTL1 Remembering

Q.NO UNIT II - PART C
1 Whenever possible, it is advisable to use instruments that have already been developed and repeatedly
used in published studies, rather than develop our own instruments for our studies. Do you agree?
Discuss the reasons for your answer.
2 You are employed by the product manager of Tarai Foods Ltd. who wants to know the ideal price
differential between the company frozen vegetables and those marketed by Mother diary. The customers
of the frozen vegetables are mostly working women. Identify the Variables, test units, Hypotheses and
research design.
3 You are the HRD Manager with ABB (India) .ABB has recently taken over a major unit in Kolkata. You
are sent on a posting there and are given the task of introducing a new operation scheme which your
parent organization feels will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge their views and opinion
about the takeover and their expectations before introducing the scheme.
What is the recommended research design? What would be the variables, hypotheses and the
population under study?

4 Develop a likert scale to measure the perception of bank customers towards the concept of internet
banking.









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1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
5

5

Evaluate the Research Design process, types and benefits in the
context of any functional management Research.

BTL5 Evaluating
6
Narrate the procedure for developing a scalogram and illustrate the
same by an example.

BTL6 Creating
7
(i) Define causal Research. Give the basic principles of Causal
Research.
(6)
BTL1 Remembering
(ii) What are the different types of Causal Research? (7)
8

Summarize the different response scales used in questionnaire
development with examples for each.

BTL2 Understanding
9

Sketch the importance of Experimental Group and Control Group. BTL 3 Applying
10

How do you design a Marketing Research Programme? BTL4 Analyzing
11
Discuss the various threats faced by the researcher in ensuring
validity of an experimental research design.

BTL5 Evaluating
12
Discuss the various types of Measurement Scales and also their pros
and cons.

BTL2 Understanding
13
Analyze the step by step course of action of constructing a Research
Scale and give an outline of a scale on a title of your choice.

BTL4 Analyzing
14
Compare Likert?s scale and Semantic Differential Scale, What are the
special features of the semantic differential Scale?

BTL1 Remembering

Q.NO UNIT II - PART C
1 Whenever possible, it is advisable to use instruments that have already been developed and repeatedly
used in published studies, rather than develop our own instruments for our studies. Do you agree?
Discuss the reasons for your answer.
2 You are employed by the product manager of Tarai Foods Ltd. who wants to know the ideal price
differential between the company frozen vegetables and those marketed by Mother diary. The customers
of the frozen vegetables are mostly working women. Identify the Variables, test units, Hypotheses and
research design.
3 You are the HRD Manager with ABB (India) .ABB has recently taken over a major unit in Kolkata. You
are sent on a posting there and are given the task of introducing a new operation scheme which your
parent organization feels will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge their views and opinion
about the takeover and their expectations before introducing the scheme.
What is the recommended research design? What would be the variables, hypotheses and the
population under study?

4 Develop a likert scale to measure the perception of bank customers towards the concept of internet
banking.









6

UNIT III DATA COLLECTION
SYLLABUS: Types of data ? Primary Vs Secondary data ? Methods of primary data collection ? Survey Vs
Observation?Experiments?Designing of questionnaire ?Validation of questionnaire? Sampling plan ? Sample
size ? determinants optimal sample size ? sampling techniques ? Probability Vs Non? probability sampling
methods.

Q.NO
UNIT III - PART A LEVEL
Competence
1 What is Primary data? BTL1 Remembering
2 Explain the meaning of Secondary Data. BTL2 Understanding
3 Interpret the difference between primary data and secondary data. BTL3 Applying
4
Correlate any two problems faced in collection of data through
schedules.
BTL4 Analyzing
5 State Pilot Study. BTL5 Evaluating
6 What do you mean by Interview? BTL6 Creating
7 Tabulate the different methods of collection of Data. BTL1 Remembering
8 Infer the meaning of double sampling. BTL2 Understanding
9 Interpret the meaning of Characteristics of a good sample design. BTL3 Applying
10 Categorize the features of Snowball Sampling. BTL4 Analyzing
11 Conclude your understanding about ?Quota Sampling?. BTL5 Evaluating
12 Explain the advantages of survey method. BTL6 Creating
13 Describe how to avoid sampling errors. BTL1 Remembering
14 Explain the benefits of Non-Probability Sampling. BTL2 Understanding
15 Identify the advantages of sampling. BTL3 Applying
16 What is Sampling Plan? BTL4 Analyzing
17 What are the government sources of data? BTL1 Remembering
18 Explain structured interview. BTL2 Understanding
19 What is probing in an interview? BTL1 Remembering
20
List the major strength and weakness of probability and non-probability
sampling techniques. BTL1
Remembering

Q.NO UNIT III - PART B LEVEL Competence
1 What do you mean by Observation? Explain various types of
observation.
BTL1 Remembering
2 Explain interview? Can you elaborate the steps involved in interview
method of data collection? How To Make Interview Successful?
BTL2 Understanding
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1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
5

5

Evaluate the Research Design process, types and benefits in the
context of any functional management Research.

BTL5 Evaluating
6
Narrate the procedure for developing a scalogram and illustrate the
same by an example.

BTL6 Creating
7
(i) Define causal Research. Give the basic principles of Causal
Research.
(6)
BTL1 Remembering
(ii) What are the different types of Causal Research? (7)
8

Summarize the different response scales used in questionnaire
development with examples for each.

BTL2 Understanding
9

Sketch the importance of Experimental Group and Control Group. BTL 3 Applying
10

How do you design a Marketing Research Programme? BTL4 Analyzing
11
Discuss the various threats faced by the researcher in ensuring
validity of an experimental research design.

BTL5 Evaluating
12
Discuss the various types of Measurement Scales and also their pros
and cons.

BTL2 Understanding
13
Analyze the step by step course of action of constructing a Research
Scale and give an outline of a scale on a title of your choice.

BTL4 Analyzing
14
Compare Likert?s scale and Semantic Differential Scale, What are the
special features of the semantic differential Scale?

BTL1 Remembering

Q.NO UNIT II - PART C
1 Whenever possible, it is advisable to use instruments that have already been developed and repeatedly
used in published studies, rather than develop our own instruments for our studies. Do you agree?
Discuss the reasons for your answer.
2 You are employed by the product manager of Tarai Foods Ltd. who wants to know the ideal price
differential between the company frozen vegetables and those marketed by Mother diary. The customers
of the frozen vegetables are mostly working women. Identify the Variables, test units, Hypotheses and
research design.
3 You are the HRD Manager with ABB (India) .ABB has recently taken over a major unit in Kolkata. You
are sent on a posting there and are given the task of introducing a new operation scheme which your
parent organization feels will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge their views and opinion
about the takeover and their expectations before introducing the scheme.
What is the recommended research design? What would be the variables, hypotheses and the
population under study?

4 Develop a likert scale to measure the perception of bank customers towards the concept of internet
banking.









6

UNIT III DATA COLLECTION
SYLLABUS: Types of data ? Primary Vs Secondary data ? Methods of primary data collection ? Survey Vs
Observation?Experiments?Designing of questionnaire ?Validation of questionnaire? Sampling plan ? Sample
size ? determinants optimal sample size ? sampling techniques ? Probability Vs Non? probability sampling
methods.

Q.NO
UNIT III - PART A LEVEL
Competence
1 What is Primary data? BTL1 Remembering
2 Explain the meaning of Secondary Data. BTL2 Understanding
3 Interpret the difference between primary data and secondary data. BTL3 Applying
4
Correlate any two problems faced in collection of data through
schedules.
BTL4 Analyzing
5 State Pilot Study. BTL5 Evaluating
6 What do you mean by Interview? BTL6 Creating
7 Tabulate the different methods of collection of Data. BTL1 Remembering
8 Infer the meaning of double sampling. BTL2 Understanding
9 Interpret the meaning of Characteristics of a good sample design. BTL3 Applying
10 Categorize the features of Snowball Sampling. BTL4 Analyzing
11 Conclude your understanding about ?Quota Sampling?. BTL5 Evaluating
12 Explain the advantages of survey method. BTL6 Creating
13 Describe how to avoid sampling errors. BTL1 Remembering
14 Explain the benefits of Non-Probability Sampling. BTL2 Understanding
15 Identify the advantages of sampling. BTL3 Applying
16 What is Sampling Plan? BTL4 Analyzing
17 What are the government sources of data? BTL1 Remembering
18 Explain structured interview. BTL2 Understanding
19 What is probing in an interview? BTL1 Remembering
20
List the major strength and weakness of probability and non-probability
sampling techniques. BTL1
Remembering

Q.NO UNIT III - PART B LEVEL Competence
1 What do you mean by Observation? Explain various types of
observation.
BTL1 Remembering
2 Explain interview? Can you elaborate the steps involved in interview
method of data collection? How To Make Interview Successful?
BTL2 Understanding
7

3 Illustrate about the construction of questionnaire. BTL3 Applying
4 Explain the methods available for collecting primary data. Explain in
detail the construction of Questionnaire.
BTL4 Analyzing
5 Evaluate about in-depth interviews. BTL5 Evaluating
6 Write in detail on focus group interview and also state its advantages
and disadvantages.
BTL6 Creating
7 Why a researcher needs to collect data? What are the different
sources of collecting research data? Which source is better one?
BTL1 Remembering
8 Compare the advantages and disadvantages of the survey to those of
interviews. Under which circumstances could you use interviews to
collect data?
BTL2 Understanding
9 Illustrate the different sampling techniques. State their advantages
and disadvantages.
BTL 3 Applying
10

Describe the methods of determining Sample Size. BTL4 Analyzing
11
A population is divided into three strata so that N1=5000, N2=2000,
and N3=3000. Respective standard deviations are 15, 18,and 5. How
should a sample size n=84 be allocated to three strata if an optimum
allocation using disproportionate sample design is required?
BTL1 Remembering
12
Give a detailed account on behavioral and non behavioral observation
techniques.
BTL2 Understanding
13
Analyze the merits and demerits of various probability sampling
techniques.
BTL4 Analyzing
14 Describe the Probability and Non-Probability Sampling Methods. BTL1 Remembering

Q.NO UNIT III - PART C
1 In a large organization there have been an increasing number of strikes. You are required to find out
the various causes of strikes:
1. What information needs to be collected?
2. Methodology and sampling procedure.
3. A suitable Questionnaire.
4. A few lines of starting and ending of your report.
2 Explain the principles of Wording, Stating how these are important in questionnaire design, citing a few
examples.
3 ?Every Data collection method has its own built-in-biases. Therefore, resorting to in Multi-Methods of
data collection is only going to compound the biases?. How would you critique this statement?

4 Suggest suitable methods of data collection by big business houses in recent times.


FirstRanker.com - FirstRanker's Choice
1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
5

5

Evaluate the Research Design process, types and benefits in the
context of any functional management Research.

BTL5 Evaluating
6
Narrate the procedure for developing a scalogram and illustrate the
same by an example.

BTL6 Creating
7
(i) Define causal Research. Give the basic principles of Causal
Research.
(6)
BTL1 Remembering
(ii) What are the different types of Causal Research? (7)
8

Summarize the different response scales used in questionnaire
development with examples for each.

BTL2 Understanding
9

Sketch the importance of Experimental Group and Control Group. BTL 3 Applying
10

How do you design a Marketing Research Programme? BTL4 Analyzing
11
Discuss the various threats faced by the researcher in ensuring
validity of an experimental research design.

BTL5 Evaluating
12
Discuss the various types of Measurement Scales and also their pros
and cons.

BTL2 Understanding
13
Analyze the step by step course of action of constructing a Research
Scale and give an outline of a scale on a title of your choice.

BTL4 Analyzing
14
Compare Likert?s scale and Semantic Differential Scale, What are the
special features of the semantic differential Scale?

BTL1 Remembering

Q.NO UNIT II - PART C
1 Whenever possible, it is advisable to use instruments that have already been developed and repeatedly
used in published studies, rather than develop our own instruments for our studies. Do you agree?
Discuss the reasons for your answer.
2 You are employed by the product manager of Tarai Foods Ltd. who wants to know the ideal price
differential between the company frozen vegetables and those marketed by Mother diary. The customers
of the frozen vegetables are mostly working women. Identify the Variables, test units, Hypotheses and
research design.
3 You are the HRD Manager with ABB (India) .ABB has recently taken over a major unit in Kolkata. You
are sent on a posting there and are given the task of introducing a new operation scheme which your
parent organization feels will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge their views and opinion
about the takeover and their expectations before introducing the scheme.
What is the recommended research design? What would be the variables, hypotheses and the
population under study?

4 Develop a likert scale to measure the perception of bank customers towards the concept of internet
banking.









6

UNIT III DATA COLLECTION
SYLLABUS: Types of data ? Primary Vs Secondary data ? Methods of primary data collection ? Survey Vs
Observation?Experiments?Designing of questionnaire ?Validation of questionnaire? Sampling plan ? Sample
size ? determinants optimal sample size ? sampling techniques ? Probability Vs Non? probability sampling
methods.

Q.NO
UNIT III - PART A LEVEL
Competence
1 What is Primary data? BTL1 Remembering
2 Explain the meaning of Secondary Data. BTL2 Understanding
3 Interpret the difference between primary data and secondary data. BTL3 Applying
4
Correlate any two problems faced in collection of data through
schedules.
BTL4 Analyzing
5 State Pilot Study. BTL5 Evaluating
6 What do you mean by Interview? BTL6 Creating
7 Tabulate the different methods of collection of Data. BTL1 Remembering
8 Infer the meaning of double sampling. BTL2 Understanding
9 Interpret the meaning of Characteristics of a good sample design. BTL3 Applying
10 Categorize the features of Snowball Sampling. BTL4 Analyzing
11 Conclude your understanding about ?Quota Sampling?. BTL5 Evaluating
12 Explain the advantages of survey method. BTL6 Creating
13 Describe how to avoid sampling errors. BTL1 Remembering
14 Explain the benefits of Non-Probability Sampling. BTL2 Understanding
15 Identify the advantages of sampling. BTL3 Applying
16 What is Sampling Plan? BTL4 Analyzing
17 What are the government sources of data? BTL1 Remembering
18 Explain structured interview. BTL2 Understanding
19 What is probing in an interview? BTL1 Remembering
20
List the major strength and weakness of probability and non-probability
sampling techniques. BTL1
Remembering

Q.NO UNIT III - PART B LEVEL Competence
1 What do you mean by Observation? Explain various types of
observation.
BTL1 Remembering
2 Explain interview? Can you elaborate the steps involved in interview
method of data collection? How To Make Interview Successful?
BTL2 Understanding
7

3 Illustrate about the construction of questionnaire. BTL3 Applying
4 Explain the methods available for collecting primary data. Explain in
detail the construction of Questionnaire.
BTL4 Analyzing
5 Evaluate about in-depth interviews. BTL5 Evaluating
6 Write in detail on focus group interview and also state its advantages
and disadvantages.
BTL6 Creating
7 Why a researcher needs to collect data? What are the different
sources of collecting research data? Which source is better one?
BTL1 Remembering
8 Compare the advantages and disadvantages of the survey to those of
interviews. Under which circumstances could you use interviews to
collect data?
BTL2 Understanding
9 Illustrate the different sampling techniques. State their advantages
and disadvantages.
BTL 3 Applying
10

Describe the methods of determining Sample Size. BTL4 Analyzing
11
A population is divided into three strata so that N1=5000, N2=2000,
and N3=3000. Respective standard deviations are 15, 18,and 5. How
should a sample size n=84 be allocated to three strata if an optimum
allocation using disproportionate sample design is required?
BTL1 Remembering
12
Give a detailed account on behavioral and non behavioral observation
techniques.
BTL2 Understanding
13
Analyze the merits and demerits of various probability sampling
techniques.
BTL4 Analyzing
14 Describe the Probability and Non-Probability Sampling Methods. BTL1 Remembering

Q.NO UNIT III - PART C
1 In a large organization there have been an increasing number of strikes. You are required to find out
the various causes of strikes:
1. What information needs to be collected?
2. Methodology and sampling procedure.
3. A suitable Questionnaire.
4. A few lines of starting and ending of your report.
2 Explain the principles of Wording, Stating how these are important in questionnaire design, citing a few
examples.
3 ?Every Data collection method has its own built-in-biases. Therefore, resorting to in Multi-Methods of
data collection is only going to compound the biases?. How would you critique this statement?

4 Suggest suitable methods of data collection by big business houses in recent times.


8



UNIT IV DATA PREPARATION AND ANALYSIS
SYLLABUS: Data Preparation ? editing ? Coding ?Tabulation of Data ? Validity of data ? Qualitative Vs
Quantitative data analysis ? Univariate, Bivariate and Multivariate statistical techniques ? Introduction to
SPSS, Chi-Square- ANOVA- Factor analysis ? cluster analysis ? multiple regression and correlation -
Application of statistical software for data analysis.
Q.NO UNIT IV Part ? A LEVEL
Competence
1
What you mean by Multivariate? BTL1 Remembering
2
Explain what is meant by Factor Analysis? BTL2 Understanding
3
Construct a Dummy Variable? BTL3 Applying
4
Point out the meaning of Univariate analysis. BTL4 Analyzing
5
Write it as Describe about the concept of Data Coding. BTL5 Evaluating
6
Illustrate the research uses of Multiple Regression. BTL6 Creating
7
What is meant by Exploratory variable? BTL1 Remembering
8
What is meant by Multiple Regressions? BTL2 Understanding
9
How would you use the Criterion Variable? BTL3 Applying
10
Distinguish between Observable & Latent variable? BTL4 Analyzing
11
Summarize about Acceptance Region and Rejection Region. BTL5 Evaluating
12
Formulate the application of statistical software for data analysis. BTL6 Creating
13
What is MDS? BTL1 Remembering
14
Explain the concepts of Multicollinearity? BTL2 Understanding
15
Relate the meaning of One-tail Test and Two-Tail Test. BTL3 Applying
16
Distinguish between Multiple regression analysis and multiple
discriminant analysis.
BTL4 Analyzing
17
Define Bivariate Analysis. BTL1 Remembering
18
State the formula for Pearson?s Rank correlation. BTL2 Understanding
19
How to handle ?don?t know responses? in tabulation? BTL1 Remembering
20
What is meant by SPSS? BTL1 Remembering

Q.NO UNIT IV - Part - B LEVEL Competence
1


Identify how the data is processed? Explain in detail. Give its
advantages.


BTL1 Remembering
2


Describe the various types of analysis of data and state the
assumptions made and significance of it.
BTL2 Understanding
3

Sketch the purpose of using Descriptive Analysis. BTL3 Applying
4

(i)
(ii)
(iii)
Write short note on
Chi-Square.
Multi-collinearity.
Coefficient of Variation.

(3)
(3)
(3)
BTL4 Analyzing
FirstRanker.com - FirstRanker's Choice
1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
5

5

Evaluate the Research Design process, types and benefits in the
context of any functional management Research.

BTL5 Evaluating
6
Narrate the procedure for developing a scalogram and illustrate the
same by an example.

BTL6 Creating
7
(i) Define causal Research. Give the basic principles of Causal
Research.
(6)
BTL1 Remembering
(ii) What are the different types of Causal Research? (7)
8

Summarize the different response scales used in questionnaire
development with examples for each.

BTL2 Understanding
9

Sketch the importance of Experimental Group and Control Group. BTL 3 Applying
10

How do you design a Marketing Research Programme? BTL4 Analyzing
11
Discuss the various threats faced by the researcher in ensuring
validity of an experimental research design.

BTL5 Evaluating
12
Discuss the various types of Measurement Scales and also their pros
and cons.

BTL2 Understanding
13
Analyze the step by step course of action of constructing a Research
Scale and give an outline of a scale on a title of your choice.

BTL4 Analyzing
14
Compare Likert?s scale and Semantic Differential Scale, What are the
special features of the semantic differential Scale?

BTL1 Remembering

Q.NO UNIT II - PART C
1 Whenever possible, it is advisable to use instruments that have already been developed and repeatedly
used in published studies, rather than develop our own instruments for our studies. Do you agree?
Discuss the reasons for your answer.
2 You are employed by the product manager of Tarai Foods Ltd. who wants to know the ideal price
differential between the company frozen vegetables and those marketed by Mother diary. The customers
of the frozen vegetables are mostly working women. Identify the Variables, test units, Hypotheses and
research design.
3 You are the HRD Manager with ABB (India) .ABB has recently taken over a major unit in Kolkata. You
are sent on a posting there and are given the task of introducing a new operation scheme which your
parent organization feels will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge their views and opinion
about the takeover and their expectations before introducing the scheme.
What is the recommended research design? What would be the variables, hypotheses and the
population under study?

4 Develop a likert scale to measure the perception of bank customers towards the concept of internet
banking.









6

UNIT III DATA COLLECTION
SYLLABUS: Types of data ? Primary Vs Secondary data ? Methods of primary data collection ? Survey Vs
Observation?Experiments?Designing of questionnaire ?Validation of questionnaire? Sampling plan ? Sample
size ? determinants optimal sample size ? sampling techniques ? Probability Vs Non? probability sampling
methods.

Q.NO
UNIT III - PART A LEVEL
Competence
1 What is Primary data? BTL1 Remembering
2 Explain the meaning of Secondary Data. BTL2 Understanding
3 Interpret the difference between primary data and secondary data. BTL3 Applying
4
Correlate any two problems faced in collection of data through
schedules.
BTL4 Analyzing
5 State Pilot Study. BTL5 Evaluating
6 What do you mean by Interview? BTL6 Creating
7 Tabulate the different methods of collection of Data. BTL1 Remembering
8 Infer the meaning of double sampling. BTL2 Understanding
9 Interpret the meaning of Characteristics of a good sample design. BTL3 Applying
10 Categorize the features of Snowball Sampling. BTL4 Analyzing
11 Conclude your understanding about ?Quota Sampling?. BTL5 Evaluating
12 Explain the advantages of survey method. BTL6 Creating
13 Describe how to avoid sampling errors. BTL1 Remembering
14 Explain the benefits of Non-Probability Sampling. BTL2 Understanding
15 Identify the advantages of sampling. BTL3 Applying
16 What is Sampling Plan? BTL4 Analyzing
17 What are the government sources of data? BTL1 Remembering
18 Explain structured interview. BTL2 Understanding
19 What is probing in an interview? BTL1 Remembering
20
List the major strength and weakness of probability and non-probability
sampling techniques. BTL1
Remembering

Q.NO UNIT III - PART B LEVEL Competence
1 What do you mean by Observation? Explain various types of
observation.
BTL1 Remembering
2 Explain interview? Can you elaborate the steps involved in interview
method of data collection? How To Make Interview Successful?
BTL2 Understanding
7

3 Illustrate about the construction of questionnaire. BTL3 Applying
4 Explain the methods available for collecting primary data. Explain in
detail the construction of Questionnaire.
BTL4 Analyzing
5 Evaluate about in-depth interviews. BTL5 Evaluating
6 Write in detail on focus group interview and also state its advantages
and disadvantages.
BTL6 Creating
7 Why a researcher needs to collect data? What are the different
sources of collecting research data? Which source is better one?
BTL1 Remembering
8 Compare the advantages and disadvantages of the survey to those of
interviews. Under which circumstances could you use interviews to
collect data?
BTL2 Understanding
9 Illustrate the different sampling techniques. State their advantages
and disadvantages.
BTL 3 Applying
10

Describe the methods of determining Sample Size. BTL4 Analyzing
11
A population is divided into three strata so that N1=5000, N2=2000,
and N3=3000. Respective standard deviations are 15, 18,and 5. How
should a sample size n=84 be allocated to three strata if an optimum
allocation using disproportionate sample design is required?
BTL1 Remembering
12
Give a detailed account on behavioral and non behavioral observation
techniques.
BTL2 Understanding
13
Analyze the merits and demerits of various probability sampling
techniques.
BTL4 Analyzing
14 Describe the Probability and Non-Probability Sampling Methods. BTL1 Remembering

Q.NO UNIT III - PART C
1 In a large organization there have been an increasing number of strikes. You are required to find out
the various causes of strikes:
1. What information needs to be collected?
2. Methodology and sampling procedure.
3. A suitable Questionnaire.
4. A few lines of starting and ending of your report.
2 Explain the principles of Wording, Stating how these are important in questionnaire design, citing a few
examples.
3 ?Every Data collection method has its own built-in-biases. Therefore, resorting to in Multi-Methods of
data collection is only going to compound the biases?. How would you critique this statement?

4 Suggest suitable methods of data collection by big business houses in recent times.


8



UNIT IV DATA PREPARATION AND ANALYSIS
SYLLABUS: Data Preparation ? editing ? Coding ?Tabulation of Data ? Validity of data ? Qualitative Vs
Quantitative data analysis ? Univariate, Bivariate and Multivariate statistical techniques ? Introduction to
SPSS, Chi-Square- ANOVA- Factor analysis ? cluster analysis ? multiple regression and correlation -
Application of statistical software for data analysis.
Q.NO UNIT IV Part ? A LEVEL
Competence
1
What you mean by Multivariate? BTL1 Remembering
2
Explain what is meant by Factor Analysis? BTL2 Understanding
3
Construct a Dummy Variable? BTL3 Applying
4
Point out the meaning of Univariate analysis. BTL4 Analyzing
5
Write it as Describe about the concept of Data Coding. BTL5 Evaluating
6
Illustrate the research uses of Multiple Regression. BTL6 Creating
7
What is meant by Exploratory variable? BTL1 Remembering
8
What is meant by Multiple Regressions? BTL2 Understanding
9
How would you use the Criterion Variable? BTL3 Applying
10
Distinguish between Observable & Latent variable? BTL4 Analyzing
11
Summarize about Acceptance Region and Rejection Region. BTL5 Evaluating
12
Formulate the application of statistical software for data analysis. BTL6 Creating
13
What is MDS? BTL1 Remembering
14
Explain the concepts of Multicollinearity? BTL2 Understanding
15
Relate the meaning of One-tail Test and Two-Tail Test. BTL3 Applying
16
Distinguish between Multiple regression analysis and multiple
discriminant analysis.
BTL4 Analyzing
17
Define Bivariate Analysis. BTL1 Remembering
18
State the formula for Pearson?s Rank correlation. BTL2 Understanding
19
How to handle ?don?t know responses? in tabulation? BTL1 Remembering
20
What is meant by SPSS? BTL1 Remembering

Q.NO UNIT IV - Part - B LEVEL Competence
1


Identify how the data is processed? Explain in detail. Give its
advantages.


BTL1 Remembering
2


Describe the various types of analysis of data and state the
assumptions made and significance of it.
BTL2 Understanding
3

Sketch the purpose of using Descriptive Analysis. BTL3 Applying
4

(i)
(ii)
(iii)
Write short note on
Chi-Square.
Multi-collinearity.
Coefficient of Variation.

(3)
(3)
(3)
BTL4 Analyzing
9

(iv) Analysis of Variance (ANOVA). (4)
5


Explain the various types of Analysis of Data pointing out the
assumptions and significance of each.


BTL5 Evaluating
6

Statistical software is useful for data analysis ? Justify. BTL6 Creating
7

List the steps in Cluster Analysis. BTL1 Remembering
8

Discuss in detail the steps used in ANOVA. BTL2 Understanding
9


Construct the purpose and basic principles of Factor Analysis.
How do you interpret the results of Factor Analysis?


BTL 3

Applying
10



How are factor loadings, eigen values, screeplot, cumulative %
of variance explained interpreted in factor analysis? You can
make necessary assumptions.



BTL4 Analyzing
11


What are the various statistical techniques used in research? BTL1 Remembering
12



Analyze the objective, process and application of Multiple
Regression and Correlation Analysis to solve research
Problems.


BTL2 Understanding
13


Illustrate the applications of factor analysis.


BTL4 Analyzing
14 Explain the factors of SPSS with its Features? BTL1 Remembering

Q.NO UNIT IV - PART C
1 A Tax consultant wonders whether he should be more selective about the class of clients he serves so
as to maximize his income. He usually deals with four categories of clients: the very rich, rich, upper
middle class, and middle class. He has records of each and every client served, the taxes paid by
them, and how much he has charged them. Since many particulars in respect of the clients
vary(number of dependents, deductibles, etc.,) irrespective of the category they belong to, he
would like an appropriate analysis to be done to see which among the four categories of clientele he
should choose to continue to service in the future. What kind of analysis should be done in the above
case and why? Justify.
2 ?The procedure of testing hypothesis requires a research to adopt several steps?. Describe in brief all
such steps.
3 The table below presents the ranks which were assigned by three judges to the works of ten artists:
SNO 1 2 3 4 5 6 7 8 9 10
Judge A 5 7 4 1 3 2 9 8 10 6
Judge B 4 8 3 2 7 1 10 6 9 5
Judge C 8 6 2 10 4 1 3 9 5 7
Compute the Spearman?s Rank order correlation coefficient for each pair of ranking and decide.
Which two judges are most alike in their opinions about these artists?
Which two judges are different in their opinions about their artists?
FirstRanker.com - FirstRanker's Choice
1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
5

5

Evaluate the Research Design process, types and benefits in the
context of any functional management Research.

BTL5 Evaluating
6
Narrate the procedure for developing a scalogram and illustrate the
same by an example.

BTL6 Creating
7
(i) Define causal Research. Give the basic principles of Causal
Research.
(6)
BTL1 Remembering
(ii) What are the different types of Causal Research? (7)
8

Summarize the different response scales used in questionnaire
development with examples for each.

BTL2 Understanding
9

Sketch the importance of Experimental Group and Control Group. BTL 3 Applying
10

How do you design a Marketing Research Programme? BTL4 Analyzing
11
Discuss the various threats faced by the researcher in ensuring
validity of an experimental research design.

BTL5 Evaluating
12
Discuss the various types of Measurement Scales and also their pros
and cons.

BTL2 Understanding
13
Analyze the step by step course of action of constructing a Research
Scale and give an outline of a scale on a title of your choice.

BTL4 Analyzing
14
Compare Likert?s scale and Semantic Differential Scale, What are the
special features of the semantic differential Scale?

BTL1 Remembering

Q.NO UNIT II - PART C
1 Whenever possible, it is advisable to use instruments that have already been developed and repeatedly
used in published studies, rather than develop our own instruments for our studies. Do you agree?
Discuss the reasons for your answer.
2 You are employed by the product manager of Tarai Foods Ltd. who wants to know the ideal price
differential between the company frozen vegetables and those marketed by Mother diary. The customers
of the frozen vegetables are mostly working women. Identify the Variables, test units, Hypotheses and
research design.
3 You are the HRD Manager with ABB (India) .ABB has recently taken over a major unit in Kolkata. You
are sent on a posting there and are given the task of introducing a new operation scheme which your
parent organization feels will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge their views and opinion
about the takeover and their expectations before introducing the scheme.
What is the recommended research design? What would be the variables, hypotheses and the
population under study?

4 Develop a likert scale to measure the perception of bank customers towards the concept of internet
banking.









6

UNIT III DATA COLLECTION
SYLLABUS: Types of data ? Primary Vs Secondary data ? Methods of primary data collection ? Survey Vs
Observation?Experiments?Designing of questionnaire ?Validation of questionnaire? Sampling plan ? Sample
size ? determinants optimal sample size ? sampling techniques ? Probability Vs Non? probability sampling
methods.

Q.NO
UNIT III - PART A LEVEL
Competence
1 What is Primary data? BTL1 Remembering
2 Explain the meaning of Secondary Data. BTL2 Understanding
3 Interpret the difference between primary data and secondary data. BTL3 Applying
4
Correlate any two problems faced in collection of data through
schedules.
BTL4 Analyzing
5 State Pilot Study. BTL5 Evaluating
6 What do you mean by Interview? BTL6 Creating
7 Tabulate the different methods of collection of Data. BTL1 Remembering
8 Infer the meaning of double sampling. BTL2 Understanding
9 Interpret the meaning of Characteristics of a good sample design. BTL3 Applying
10 Categorize the features of Snowball Sampling. BTL4 Analyzing
11 Conclude your understanding about ?Quota Sampling?. BTL5 Evaluating
12 Explain the advantages of survey method. BTL6 Creating
13 Describe how to avoid sampling errors. BTL1 Remembering
14 Explain the benefits of Non-Probability Sampling. BTL2 Understanding
15 Identify the advantages of sampling. BTL3 Applying
16 What is Sampling Plan? BTL4 Analyzing
17 What are the government sources of data? BTL1 Remembering
18 Explain structured interview. BTL2 Understanding
19 What is probing in an interview? BTL1 Remembering
20
List the major strength and weakness of probability and non-probability
sampling techniques. BTL1
Remembering

Q.NO UNIT III - PART B LEVEL Competence
1 What do you mean by Observation? Explain various types of
observation.
BTL1 Remembering
2 Explain interview? Can you elaborate the steps involved in interview
method of data collection? How To Make Interview Successful?
BTL2 Understanding
7

3 Illustrate about the construction of questionnaire. BTL3 Applying
4 Explain the methods available for collecting primary data. Explain in
detail the construction of Questionnaire.
BTL4 Analyzing
5 Evaluate about in-depth interviews. BTL5 Evaluating
6 Write in detail on focus group interview and also state its advantages
and disadvantages.
BTL6 Creating
7 Why a researcher needs to collect data? What are the different
sources of collecting research data? Which source is better one?
BTL1 Remembering
8 Compare the advantages and disadvantages of the survey to those of
interviews. Under which circumstances could you use interviews to
collect data?
BTL2 Understanding
9 Illustrate the different sampling techniques. State their advantages
and disadvantages.
BTL 3 Applying
10

Describe the methods of determining Sample Size. BTL4 Analyzing
11
A population is divided into three strata so that N1=5000, N2=2000,
and N3=3000. Respective standard deviations are 15, 18,and 5. How
should a sample size n=84 be allocated to three strata if an optimum
allocation using disproportionate sample design is required?
BTL1 Remembering
12
Give a detailed account on behavioral and non behavioral observation
techniques.
BTL2 Understanding
13
Analyze the merits and demerits of various probability sampling
techniques.
BTL4 Analyzing
14 Describe the Probability and Non-Probability Sampling Methods. BTL1 Remembering

Q.NO UNIT III - PART C
1 In a large organization there have been an increasing number of strikes. You are required to find out
the various causes of strikes:
1. What information needs to be collected?
2. Methodology and sampling procedure.
3. A suitable Questionnaire.
4. A few lines of starting and ending of your report.
2 Explain the principles of Wording, Stating how these are important in questionnaire design, citing a few
examples.
3 ?Every Data collection method has its own built-in-biases. Therefore, resorting to in Multi-Methods of
data collection is only going to compound the biases?. How would you critique this statement?

4 Suggest suitable methods of data collection by big business houses in recent times.


8



UNIT IV DATA PREPARATION AND ANALYSIS
SYLLABUS: Data Preparation ? editing ? Coding ?Tabulation of Data ? Validity of data ? Qualitative Vs
Quantitative data analysis ? Univariate, Bivariate and Multivariate statistical techniques ? Introduction to
SPSS, Chi-Square- ANOVA- Factor analysis ? cluster analysis ? multiple regression and correlation -
Application of statistical software for data analysis.
Q.NO UNIT IV Part ? A LEVEL
Competence
1
What you mean by Multivariate? BTL1 Remembering
2
Explain what is meant by Factor Analysis? BTL2 Understanding
3
Construct a Dummy Variable? BTL3 Applying
4
Point out the meaning of Univariate analysis. BTL4 Analyzing
5
Write it as Describe about the concept of Data Coding. BTL5 Evaluating
6
Illustrate the research uses of Multiple Regression. BTL6 Creating
7
What is meant by Exploratory variable? BTL1 Remembering
8
What is meant by Multiple Regressions? BTL2 Understanding
9
How would you use the Criterion Variable? BTL3 Applying
10
Distinguish between Observable & Latent variable? BTL4 Analyzing
11
Summarize about Acceptance Region and Rejection Region. BTL5 Evaluating
12
Formulate the application of statistical software for data analysis. BTL6 Creating
13
What is MDS? BTL1 Remembering
14
Explain the concepts of Multicollinearity? BTL2 Understanding
15
Relate the meaning of One-tail Test and Two-Tail Test. BTL3 Applying
16
Distinguish between Multiple regression analysis and multiple
discriminant analysis.
BTL4 Analyzing
17
Define Bivariate Analysis. BTL1 Remembering
18
State the formula for Pearson?s Rank correlation. BTL2 Understanding
19
How to handle ?don?t know responses? in tabulation? BTL1 Remembering
20
What is meant by SPSS? BTL1 Remembering

Q.NO UNIT IV - Part - B LEVEL Competence
1


Identify how the data is processed? Explain in detail. Give its
advantages.


BTL1 Remembering
2


Describe the various types of analysis of data and state the
assumptions made and significance of it.
BTL2 Understanding
3

Sketch the purpose of using Descriptive Analysis. BTL3 Applying
4

(i)
(ii)
(iii)
Write short note on
Chi-Square.
Multi-collinearity.
Coefficient of Variation.

(3)
(3)
(3)
BTL4 Analyzing
9

(iv) Analysis of Variance (ANOVA). (4)
5


Explain the various types of Analysis of Data pointing out the
assumptions and significance of each.


BTL5 Evaluating
6

Statistical software is useful for data analysis ? Justify. BTL6 Creating
7

List the steps in Cluster Analysis. BTL1 Remembering
8

Discuss in detail the steps used in ANOVA. BTL2 Understanding
9


Construct the purpose and basic principles of Factor Analysis.
How do you interpret the results of Factor Analysis?


BTL 3

Applying
10



How are factor loadings, eigen values, screeplot, cumulative %
of variance explained interpreted in factor analysis? You can
make necessary assumptions.



BTL4 Analyzing
11


What are the various statistical techniques used in research? BTL1 Remembering
12



Analyze the objective, process and application of Multiple
Regression and Correlation Analysis to solve research
Problems.


BTL2 Understanding
13


Illustrate the applications of factor analysis.


BTL4 Analyzing
14 Explain the factors of SPSS with its Features? BTL1 Remembering

Q.NO UNIT IV - PART C
1 A Tax consultant wonders whether he should be more selective about the class of clients he serves so
as to maximize his income. He usually deals with four categories of clients: the very rich, rich, upper
middle class, and middle class. He has records of each and every client served, the taxes paid by
them, and how much he has charged them. Since many particulars in respect of the clients
vary(number of dependents, deductibles, etc.,) irrespective of the category they belong to, he
would like an appropriate analysis to be done to see which among the four categories of clientele he
should choose to continue to service in the future. What kind of analysis should be done in the above
case and why? Justify.
2 ?The procedure of testing hypothesis requires a research to adopt several steps?. Describe in brief all
such steps.
3 The table below presents the ranks which were assigned by three judges to the works of ten artists:
SNO 1 2 3 4 5 6 7 8 9 10
Judge A 5 7 4 1 3 2 9 8 10 6
Judge B 4 8 3 2 7 1 10 6 9 5
Judge C 8 6 2 10 4 1 3 9 5 7
Compute the Spearman?s Rank order correlation coefficient for each pair of ranking and decide.
Which two judges are most alike in their opinions about these artists?
Which two judges are different in their opinions about their artists?
10

4 Distinguish between correlation and regression with the help of an example.


UNIT V REPORT DESIGN, WRITING AND ETHICS IN RESEARCH
SYLLABUS: Research report ? Different types ? Contents of report ? need of executive summary ?
chapterisation ? contents of chapter ? report writing ? report format ? title of the report ? Report Presentation -
ethics in research ? ethical behaviour of research ? subjectivity and objectivity in research.

Q.NO UNIT V - Part - A LEVEL
Competence
1
Define research report.
BTL1
Remembering
2
What is the main idea of preparing a report?
BTL2
Understanding
3
Relate any four features of a good Research Report.
BTL3
Applying
4
Analyze the meaning of ?Research Proposal?.
BTL4
Analyzing
5
How do findings differ from conclusions in Research Report?
BTL5
Evaluating
6
Explain the ethics in research.
BTL6
Creating
7
What are the different types of Research Reports?
BTL1
Remembering
8
Discuss ?Synopsis?.
BTL2
Understanding
9
Interpret the term ?Referencing?.
BTL3
Applying
10
Explain the meaning of Interpretation.
BTL4
Analyzing
11
Assess the difference between subjectivity and objectivity.
BTL5
Evaluating
12
Construct a part of executive summary.
BTL6
Creating
13
Define Bibliography and footnotes.
BTL1
Remembering
14
Interpret the term ?pace? in research report.
BTL2
Understanding
15
Analyse the need for effective documentation.
BTL3
Applying
16
Compare oral presentation with written presentation.
BTL4
Analyzing
17
How do you overcome subjectivity in Research?
BTL1
Remembering
18
What is meant by Ethical Dilemma?
BTL2
Understanding
19
What are perfactory items?
BTL1
Remembering
20
What is meant by Glossary?
BTL1
Remembering
.
Q.NO UNIT V - Part - B LEVEL Competence
1
Elaborate the significance of report writing.
BTL1 Remembering
2
Define the report writing and what are the steps involved in Report
writing?
BTL2 Understanding
3
Demonstrate the components of Research Report. How would you do
final proof reading? Explain.
BTL3 Applying
4
What are the main components that should be taken into account in the
mechanisms of thesis writing?
BTL4 Analyzing
FirstRanker.com - FirstRanker's Choice
1



(An )
?

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK

II SEMESTER
1915202 ? Research Methods
Regulation ? 2019
Academic Year 2019 ? 2020




Prepared by
Dr. M.Ganesan@Kaaj , Assistant Professor (OG)/MBA
Ms. V.Selva Lakshmi, Assistant Professor (OG)/MBA
2


(An

? .

DEPARTMENT OF MANAGEMENT STUDIES

QUESTION BANK
SUBJECT : 1915202 RESEARCH METHODS
SEM / YEAR : II SEMESTER/I YEAR
UNIT I - INTRODUCTION
SYLLABUS: Research ? Definition and Significance ? the research process ? Types of Research ?
Exploratory and causal Research ? Theoretical and empirical Research ? Cross ?Sectional and time ? series
Research ? Research questions / Problems ?Review of Literature - Research objectives ? Research hypotheses ?
characteristics ?Research Application in Social & Science.

Q.NO
UNIT I - PART A LEVEL
Competence
1
Define Research.
BTL1
Remembering
2
State the objectives of research.
BTL2
Understanding
3
Identify the criteria of good research.
BTL3
Applying
4
Compare Quantitative Vs Qualitative Research.
BTL4
Analyzing
5
Rank the benefits of Cross Sectional Research.
BTL5
Evaluating
6
Based on what you know explain Laboratory Research.
BTL6
Creating
7
What is Null Hypothesis (Ho) and Alternate Hypothesis (H1)?
BTL1
Remembering
8
Classify the types of hypothesis.
BTL2
Understanding
9
Illustrate the term Hypothesis with an example.
BTL3
Applying
10
Compare Conceptual Vs Empirical Research.
BTL4
Analyzing
11
Differentiate descriptive research from analytical research.
BTL5
Evaluating
12
What judgment would you make related to Clinical Or Diagnostic Research?
BTL6
Creating
13
What are the characteristics of good hypothesis?
BTL1
Remembering
14
Explain Research Design.
BTL2
Understanding
15
Identify the significance of research design.
BTL3
Applying
16
Provide you description about research process.
BTL4
Analyzing
17
What is meant by empirical and descriptive research?
BTL1
Remembering
18
State the objectives of doing analytical research.
BTL2
Understanding
19
Differentiate concept and construct.
BTL4
Remembering
20
What is the role of research in science ?
BTL1
Remembering
3




Q.NO
UNIT I - PART B LEVEL
Competence
1

Define research. How a person can conduct Research? Give the
essential features of it?
BTL1 Remembering
2

Examine the various types of research and their relative merits and
demerits with suitable examples from the management point of
view.
BTL2 Understanding
3

What is research? Why it is required? BTL3 Applying
4

Bring out the procedure for hypothesis testing. BTL4 Analyzing
5

Explain the research process with a neat diagram. BTL5 Evaluating
6

Write in detail about the factors affecting research. BTL6 Creating
7

What is a research design? Discuss various types of research designs.
BTL1 Remembering
8

Describe Research Hypothesis. Describe the steps in testing in
hypothesis.
BTL2 Understanding
9
(i) Demonstrate how does one frame Research Objectives? (7) BTL 3 Applying
(ii) What are the characteristics of Hypothesis? (6)


10

What do you meant by Historical Research? BTL4 Analyzing
11
(i) Explain the different types of variables. (7)
BTL5 Remembering
(ii)
State a research title of your choice and identify the different types of
variables in the stated title.
(6)
12
Explain Research Problem? How do you select a Research Problem and
establish Research Objective? Illustrate your answer.
BTL2 Understanding
13
Why is hypothesis required in research? What are the different types of
hypothesis? Gives Examples.
BTL4 Analyzing
14 Discuss the role of theory in Research. BTL1 Remembering

Q.NO UNIT I - PART C
1 A company manufacturing brand new personal cars would like to identify potential market segment for their
brand. Suggest suitable research design to identify market potential.
2 Give a brief account of a research you want to do in the near future and design a consent form for that
research.
3 How would you distinguish between a management decision problem and a management research
problem? Do all decision problems require research? Explain and illustrate with example?
4 ?Research is much concerned with proper fact finding, analysis and evaluation?. Do you agree with this
statement? Give reasons in support of your answer.






4

UNIT II -RESEARCH DESIGN AND MEASUREMENT
SYLLABUS: Research design ? Definition ? types of research design ? exploratory and causal research design ?
Descriptive and experimental design ? different types of experimental design ? Validity of findings ? internal and
external validity ? Variables in Research ? Measurement and scaling ? Different scales ? Construction of
instrument ? Validity and Reliability of instrument ? Errors Affecting in Research Design.
Q.NO UNIT II - PART A LEVEL Competence
1 What is research design? BTL1 Remembering
2 Explain the term Experimental Research design. BTL2 Understanding
3 How would you identify the research is Exploratory Study? BTL3 Applying
4 List down the advantages of experimental design. BTL4 Analyzing
5 Differentiate experimental and control design. BTL5 Evaluating
6 Explain Internal Validity. BTL6 Creating
7 What is casual research design? BTL1 Remembering
8 Can you explain the term Likert Scale? BTL2 Understanding
9 Illustrate the difference between exploratory and descriptive research design. BTL3 Applying
10 What is meant by Data Analysis? BTL4 Analyzing
11 What is meant by Descriptive Studies? BTL5 Evaluating
12 Explain Casual Relationship. BTL6 Creating
13 How would you show your understanding an measurement? BTL1 Remembering
14 Contrast internal and external validity. BTL2 Understanding
15 Interpret the different types of Validity. BTL3 Applying
16 Explain Factor Scales. BTL4 Analyzing
17 What is a Rating scaling? BTL1 Remembering
18 What can you say about Experimental Research design? BTL2 Understanding
19 Give meaning for the term ?Reliability?. BTL1 Remembering
20 What are the errors affecting research design? BTL1 Remembering

Q.NO UNIT II - PART B LEVEL Competence
1

What are the types of informal experimental design?
BTL1 Remembering
2

Classify the Research Design process, types and benefits in the
context of any functional management Research.

BTL2 Understanding
3
(i)
Where casual research can be used? (6)
BTL3 Applying
(ii)
What are the pros and cons of casual research? (7)
4

Explain the types of Experimental Designs used in .
BTL4 Analyzing
5

5

Evaluate the Research Design process, types and benefits in the
context of any functional management Research.

BTL5 Evaluating
6
Narrate the procedure for developing a scalogram and illustrate the
same by an example.

BTL6 Creating
7
(i) Define causal Research. Give the basic principles of Causal
Research.
(6)
BTL1 Remembering
(ii) What are the different types of Causal Research? (7)
8

Summarize the different response scales used in questionnaire
development with examples for each.

BTL2 Understanding
9

Sketch the importance of Experimental Group and Control Group. BTL 3 Applying
10

How do you design a Marketing Research Programme? BTL4 Analyzing
11
Discuss the various threats faced by the researcher in ensuring
validity of an experimental research design.

BTL5 Evaluating
12
Discuss the various types of Measurement Scales and also their pros
and cons.

BTL2 Understanding
13
Analyze the step by step course of action of constructing a Research
Scale and give an outline of a scale on a title of your choice.

BTL4 Analyzing
14
Compare Likert?s scale and Semantic Differential Scale, What are the
special features of the semantic differential Scale?

BTL1 Remembering

Q.NO UNIT II - PART C
1 Whenever possible, it is advisable to use instruments that have already been developed and repeatedly
used in published studies, rather than develop our own instruments for our studies. Do you agree?
Discuss the reasons for your answer.
2 You are employed by the product manager of Tarai Foods Ltd. who wants to know the ideal price
differential between the company frozen vegetables and those marketed by Mother diary. The customers
of the frozen vegetables are mostly working women. Identify the Variables, test units, Hypotheses and
research design.
3 You are the HRD Manager with ABB (India) .ABB has recently taken over a major unit in Kolkata. You
are sent on a posting there and are given the task of introducing a new operation scheme which your
parent organization feels will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge their views and opinion
about the takeover and their expectations before introducing the scheme.
What is the recommended research design? What would be the variables, hypotheses and the
population under study?

4 Develop a likert scale to measure the perception of bank customers towards the concept of internet
banking.









6

UNIT III DATA COLLECTION
SYLLABUS: Types of data ? Primary Vs Secondary data ? Methods of primary data collection ? Survey Vs
Observation?Experiments?Designing of questionnaire ?Validation of questionnaire? Sampling plan ? Sample
size ? determinants optimal sample size ? sampling techniques ? Probability Vs Non? probability sampling
methods.

Q.NO
UNIT III - PART A LEVEL
Competence
1 What is Primary data? BTL1 Remembering
2 Explain the meaning of Secondary Data. BTL2 Understanding
3 Interpret the difference between primary data and secondary data. BTL3 Applying
4
Correlate any two problems faced in collection of data through
schedules.
BTL4 Analyzing
5 State Pilot Study. BTL5 Evaluating
6 What do you mean by Interview? BTL6 Creating
7 Tabulate the different methods of collection of Data. BTL1 Remembering
8 Infer the meaning of double sampling. BTL2 Understanding
9 Interpret the meaning of Characteristics of a good sample design. BTL3 Applying
10 Categorize the features of Snowball Sampling. BTL4 Analyzing
11 Conclude your understanding about ?Quota Sampling?. BTL5 Evaluating
12 Explain the advantages of survey method. BTL6 Creating
13 Describe how to avoid sampling errors. BTL1 Remembering
14 Explain the benefits of Non-Probability Sampling. BTL2 Understanding
15 Identify the advantages of sampling. BTL3 Applying
16 What is Sampling Plan? BTL4 Analyzing
17 What are the government sources of data? BTL1 Remembering
18 Explain structured interview. BTL2 Understanding
19 What is probing in an interview? BTL1 Remembering
20
List the major strength and weakness of probability and non-probability
sampling techniques. BTL1
Remembering

Q.NO UNIT III - PART B LEVEL Competence
1 What do you mean by Observation? Explain various types of
observation.
BTL1 Remembering
2 Explain interview? Can you elaborate the steps involved in interview
method of data collection? How To Make Interview Successful?
BTL2 Understanding
7

3 Illustrate about the construction of questionnaire. BTL3 Applying
4 Explain the methods available for collecting primary data. Explain in
detail the construction of Questionnaire.
BTL4 Analyzing
5 Evaluate about in-depth interviews. BTL5 Evaluating
6 Write in detail on focus group interview and also state its advantages
and disadvantages.
BTL6 Creating
7 Why a researcher needs to collect data? What are the different
sources of collecting research data? Which source is better one?
BTL1 Remembering
8 Compare the advantages and disadvantages of the survey to those of
interviews. Under which circumstances could you use interviews to
collect data?
BTL2 Understanding
9 Illustrate the different sampling techniques. State their advantages
and disadvantages.
BTL 3 Applying
10

Describe the methods of determining Sample Size. BTL4 Analyzing
11
A population is divided into three strata so that N1=5000, N2=2000,
and N3=3000. Respective standard deviations are 15, 18,and 5. How
should a sample size n=84 be allocated to three strata if an optimum
allocation using disproportionate sample design is required?
BTL1 Remembering
12
Give a detailed account on behavioral and non behavioral observation
techniques.
BTL2 Understanding
13
Analyze the merits and demerits of various probability sampling
techniques.
BTL4 Analyzing
14 Describe the Probability and Non-Probability Sampling Methods. BTL1 Remembering

Q.NO UNIT III - PART C
1 In a large organization there have been an increasing number of strikes. You are required to find out
the various causes of strikes:
1. What information needs to be collected?
2. Methodology and sampling procedure.
3. A suitable Questionnaire.
4. A few lines of starting and ending of your report.
2 Explain the principles of Wording, Stating how these are important in questionnaire design, citing a few
examples.
3 ?Every Data collection method has its own built-in-biases. Therefore, resorting to in Multi-Methods of
data collection is only going to compound the biases?. How would you critique this statement?

4 Suggest suitable methods of data collection by big business houses in recent times.


8



UNIT IV DATA PREPARATION AND ANALYSIS
SYLLABUS: Data Preparation ? editing ? Coding ?Tabulation of Data ? Validity of data ? Qualitative Vs
Quantitative data analysis ? Univariate, Bivariate and Multivariate statistical techniques ? Introduction to
SPSS, Chi-Square- ANOVA- Factor analysis ? cluster analysis ? multiple regression and correlation -
Application of statistical software for data analysis.
Q.NO UNIT IV Part ? A LEVEL
Competence
1
What you mean by Multivariate? BTL1 Remembering
2
Explain what is meant by Factor Analysis? BTL2 Understanding
3
Construct a Dummy Variable? BTL3 Applying
4
Point out the meaning of Univariate analysis. BTL4 Analyzing
5
Write it as Describe about the concept of Data Coding. BTL5 Evaluating
6
Illustrate the research uses of Multiple Regression. BTL6 Creating
7
What is meant by Exploratory variable? BTL1 Remembering
8
What is meant by Multiple Regressions? BTL2 Understanding
9
How would you use the Criterion Variable? BTL3 Applying
10
Distinguish between Observable & Latent variable? BTL4 Analyzing
11
Summarize about Acceptance Region and Rejection Region. BTL5 Evaluating
12
Formulate the application of statistical software for data analysis. BTL6 Creating
13
What is MDS? BTL1 Remembering
14
Explain the concepts of Multicollinearity? BTL2 Understanding
15
Relate the meaning of One-tail Test and Two-Tail Test. BTL3 Applying
16
Distinguish between Multiple regression analysis and multiple
discriminant analysis.
BTL4 Analyzing
17
Define Bivariate Analysis. BTL1 Remembering
18
State the formula for Pearson?s Rank correlation. BTL2 Understanding
19
How to handle ?don?t know responses? in tabulation? BTL1 Remembering
20
What is meant by SPSS? BTL1 Remembering

Q.NO UNIT IV - Part - B LEVEL Competence
1


Identify how the data is processed? Explain in detail. Give its
advantages.


BTL1 Remembering
2


Describe the various types of analysis of data and state the
assumptions made and significance of it.
BTL2 Understanding
3

Sketch the purpose of using Descriptive Analysis. BTL3 Applying
4

(i)
(ii)
(iii)
Write short note on
Chi-Square.
Multi-collinearity.
Coefficient of Variation.

(3)
(3)
(3)
BTL4 Analyzing
9

(iv) Analysis of Variance (ANOVA). (4)
5


Explain the various types of Analysis of Data pointing out the
assumptions and significance of each.


BTL5 Evaluating
6

Statistical software is useful for data analysis ? Justify. BTL6 Creating
7

List the steps in Cluster Analysis. BTL1 Remembering
8

Discuss in detail the steps used in ANOVA. BTL2 Understanding
9


Construct the purpose and basic principles of Factor Analysis.
How do you interpret the results of Factor Analysis?


BTL 3

Applying
10



How are factor loadings, eigen values, screeplot, cumulative %
of variance explained interpreted in factor analysis? You can
make necessary assumptions.



BTL4 Analyzing
11


What are the various statistical techniques used in research? BTL1 Remembering
12



Analyze the objective, process and application of Multiple
Regression and Correlation Analysis to solve research
Problems.


BTL2 Understanding
13


Illustrate the applications of factor analysis.


BTL4 Analyzing
14 Explain the factors of SPSS with its Features? BTL1 Remembering

Q.NO UNIT IV - PART C
1 A Tax consultant wonders whether he should be more selective about the class of clients he serves so
as to maximize his income. He usually deals with four categories of clients: the very rich, rich, upper
middle class, and middle class. He has records of each and every client served, the taxes paid by
them, and how much he has charged them. Since many particulars in respect of the clients
vary(number of dependents, deductibles, etc.,) irrespective of the category they belong to, he
would like an appropriate analysis to be done to see which among the four categories of clientele he
should choose to continue to service in the future. What kind of analysis should be done in the above
case and why? Justify.
2 ?The procedure of testing hypothesis requires a research to adopt several steps?. Describe in brief all
such steps.
3 The table below presents the ranks which were assigned by three judges to the works of ten artists:
SNO 1 2 3 4 5 6 7 8 9 10
Judge A 5 7 4 1 3 2 9 8 10 6
Judge B 4 8 3 2 7 1 10 6 9 5
Judge C 8 6 2 10 4 1 3 9 5 7
Compute the Spearman?s Rank order correlation coefficient for each pair of ranking and decide.
Which two judges are most alike in their opinions about these artists?
Which two judges are different in their opinions about their artists?
10

4 Distinguish between correlation and regression with the help of an example.


UNIT V REPORT DESIGN, WRITING AND ETHICS IN RESEARCH
SYLLABUS: Research report ? Different types ? Contents of report ? need of executive summary ?
chapterisation ? contents of chapter ? report writing ? report format ? title of the report ? Report Presentation -
ethics in research ? ethical behaviour of research ? subjectivity and objectivity in research.

Q.NO UNIT V - Part - A LEVEL
Competence
1
Define research report.
BTL1
Remembering
2
What is the main idea of preparing a report?
BTL2
Understanding
3
Relate any four features of a good Research Report.
BTL3
Applying
4
Analyze the meaning of ?Research Proposal?.
BTL4
Analyzing
5
How do findings differ from conclusions in Research Report?
BTL5
Evaluating
6
Explain the ethics in research.
BTL6
Creating
7
What are the different types of Research Reports?
BTL1
Remembering
8
Discuss ?Synopsis?.
BTL2
Understanding
9
Interpret the term ?Referencing?.
BTL3
Applying
10
Explain the meaning of Interpretation.
BTL4
Analyzing
11
Assess the difference between subjectivity and objectivity.
BTL5
Evaluating
12
Construct a part of executive summary.
BTL6
Creating
13
Define Bibliography and footnotes.
BTL1
Remembering
14
Interpret the term ?pace? in research report.
BTL2
Understanding
15
Analyse the need for effective documentation.
BTL3
Applying
16
Compare oral presentation with written presentation.
BTL4
Analyzing
17
How do you overcome subjectivity in Research?
BTL1
Remembering
18
What is meant by Ethical Dilemma?
BTL2
Understanding
19
What are perfactory items?
BTL1
Remembering
20
What is meant by Glossary?
BTL1
Remembering
.
Q.NO UNIT V - Part - B LEVEL Competence
1
Elaborate the significance of report writing.
BTL1 Remembering
2
Define the report writing and what are the steps involved in Report
writing?
BTL2 Understanding
3
Demonstrate the components of Research Report. How would you do
final proof reading? Explain.
BTL3 Applying
4
What are the main components that should be taken into account in the
mechanisms of thesis writing?
BTL4 Analyzing
11

5
Research reports often contain statistical materials of great importance
that are presented poorly. Discuss ways to improve statistical
presentations.
BTL5 Evaluating
6
Formulate the features to be adopted while writing a technical research
report.
BTL6 Creating
7 Examine the ethical issues involved in Research. Explain in Detail. BTL1 Remembering
8 Explain briefly the various elements included in a research report. BTL2 Understanding
9
Describe the research ethics by emphasizing on Ethical treatment of
respondents and subjects, Ethics and the client, researchers and team
members.
BTL 3 Applying
10
Explain the application of Graphic Technique in the preparation of a
Research report.
BTL4 Analyzing
11
Explain the structure and characteristics of a research report in detail.
BTL1 Remembering
12 Contrast the precautions in writing a Research Report. BTL2 Understanding
13
Categorize the importance of objectivity in writing a Marketing/Finance/
Human Resource Research Report.
BTL4 Analyzing
14
Write short notes on Bibliography and its importance in context of
Research Report.
BTL1 Remembering

Q.NO UNIT V - PART C
1 How have technological advancements helped in writing and presenting research reports? Why is it
necessary to specify the limitation of the study in the Research Report?
2 Discuss in detail the steps that a researcher needs to follow to formulate a good research report. Do
the criteria become different for different kinds of reports? Explain with examples.
3 Explain the meaning, source identification and purpose of research questions problems and
objectives in the field of management research.
4 Visual representations of results are best understood by a reader thus special care must be taken for
this formulation. Examine the truth of this statement by giving suitable examples.

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This post was last modified on 29 February 2020