Download PTU BA 2020 March 1st Sem 75315 Introduction To Media And Communication Question Paper

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Roll No. [ ] Total No. of Pages : 02
Total No. of Questions : 09

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INSTRUCTIONS TO CANDIDATES :

1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks each.
2. SECTION-B contains FIVE questions carrying FIVE marks each and students have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying TEN marks each and students have to attempt any TWO questions.

SECTION-A

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1. Write briefly :
   1. Direct Effects paradigm
   2. Large group communication
   3. Interpersonal communication
   4. Concept of public sphere
   5. Any two characteristics of Transmission model

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   6. Meaning of propaganda
   7. Public agenda
   8. Culture of mass media
   9. Twitter as tool of communication
   10. Any two features of Libertarian theory of the Press

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SECTION-B

2. What is the contribution of the Internet to everyday life of people?
3. Distinguish between mediated and non-mediated communication with suitable examples.
4. Describe the process of mass communication.

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5. Discuss the Reception Model of communication.
6. Explain Mass Society theory. Is it still relevant?

SECTION-C

7. What do you understand by Agenda setting?
8. Critically evaluate Cultivation Analysis.

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9. Discuss the emergence of alternative paradigm in media theory.

NOTE : Disclosure of identity by writing mobile number or making passing request on any page of Answer sheet will lead to UMC against the Student.

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