Download PTU B.Sc (ATHM) 2020 March 5th Sem 71802 Resort Management Question Paper

Download PTU (I.K. Gujral Punjab Technical University Jalandhar (IKGPTU) B.Sc Airlines Tourism and Hospitality Management (B.Sc ATHM) 2020 March Previous Question Papers

1 | M-71802 (S2)-348
Roll No. Total No. of Pages : 02
Total No. of Questions : 09
B.Sc.(ATHM) (2014 to 2017) (Sem.?5)
RESORT MANAGEMENT
Subject Code : BTA-26
M.Code : 71802
Time : 3 Hrs. Max. Marks : 60
INSTRUCTION TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks
each.
2. SECTION-B contains FIVE questions carrying FIVE marks each and students
have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying TEN marks each and students
have to attempt any TWO questions.

SECTION-A
1. Write a short note on :
a) Turn down service
b) National tourism
c) Staged authenticity
d) Time-sharing
e) Run of the house rate
f) Haute cuisine
g) Consortium
h) Hosted tour
i) Inelastic demand
j) MAP

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1 | M-71802 (S2)-348
Roll No. Total No. of Pages : 02
Total No. of Questions : 09
B.Sc.(ATHM) (2014 to 2017) (Sem.?5)
RESORT MANAGEMENT
Subject Code : BTA-26
M.Code : 71802
Time : 3 Hrs. Max. Marks : 60
INSTRUCTION TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks
each.
2. SECTION-B contains FIVE questions carrying FIVE marks each and students
have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying TEN marks each and students
have to attempt any TWO questions.

SECTION-A
1. Write a short note on :
a) Turn down service
b) National tourism
c) Staged authenticity
d) Time-sharing
e) Run of the house rate
f) Haute cuisine
g) Consortium
h) Hosted tour
i) Inelastic demand
j) MAP

2 | M-71802 (S2)-348
SECTION-B
2. What are the characteristics of resort management?
3. What is Indian scenario of resort management in India?
4. What are the basic elements of a resort complex?
5. What is the role of market segmentation in resort management?
6. What are the emerging trends in resort management?

SECTION-C
7. Design a marketing campaign for a resort located in a remote location.
8. Write a detailed note on any one resort in North India. And, explain its characteristics.
9. What modern trends and factors are leading to growth of resort management?







NOTE : Disclosure of Identity by writing Mobile No. or Making of passing request on any
page of Answer Sheet will lead to UMC against the Student.

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