Download PTU B.Sc (ATHM) 2020 March 2nd Sem 11538 Tourism Management Question Paper

Download PTU (I.K. Gujral Punjab Technical University Jalandhar (IKGPTU) B.Sc Airlines Tourism and Hospitality Management (B.Sc ATHM) 2020 March Previous Question Papers

1 | M - 1 1 5 3 8 ( S 2 ) - 2 0 0 2
Roll No. Total No. of Pages : 02
Total No. of Questions : 09
B.Sc.(ATHM) (2014 to 2017)(Sem.?2)
TOURISM MANAGEMENT
Subject Code : BTA-08
M.Code : 11538
Time : 3 Hrs. Max. Marks : 60
INSTRUCTION TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks
each.
2. SECTION-B contains FIVE questions carrying FIVE marks each and students
have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying TEN marks each and students
have to attempt any TWO questions.

SECTION-A
1. Write short notes on :
a) Seasonal Tourism
b) T.D.R.
c) Tourism Marketing
d) T.R.
e) Tour
f) In bound Tourist
g) Traveller
h) Marketing Segmentation.
i) Infrastructure of Tourism
j) Managerial skills

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1 | M - 1 1 5 3 8 ( S 2 ) - 2 0 0 2
Roll No. Total No. of Pages : 02
Total No. of Questions : 09
B.Sc.(ATHM) (2014 to 2017)(Sem.?2)
TOURISM MANAGEMENT
Subject Code : BTA-08
M.Code : 11538
Time : 3 Hrs. Max. Marks : 60
INSTRUCTION TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks
each.
2. SECTION-B contains FIVE questions carrying FIVE marks each and students
have to attempt any FOUR questions.
3. SECTION-C contains THREE questions carrying TEN marks each and students
have to attempt any TWO questions.

SECTION-A
1. Write short notes on :
a) Seasonal Tourism
b) T.D.R.
c) Tourism Marketing
d) T.R.
e) Tour
f) In bound Tourist
g) Traveller
h) Marketing Segmentation.
i) Infrastructure of Tourism
j) Managerial skills

2 | M - 1 1 5 3 8 ( S 2 ) - 2 0 0 2
SECTION-B
2. What do you understand by marketing mix tour?
3. Explain the different components of tourism.
4. What do you understand by demand and supply management in tourism?
5. Discuss the different tourist services required by a tourist.
6. Differentiate between Tourism Policy and Tourism Planning.

SECTION-C
7. Discuss the different Tourism Organization?s in India.
8. Why tourism planning is important? Explain.
9. Explain the Leiper?s model of tourism system.








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