Download GTU (Gujarat Technological University) MBA (Master of Business Administration) 2019 Summer 1st Sem 1519305 International Business Previous Question Paper
Seat No.: ________ Enrolment No.___________
GUJARAT TECHNOLOGICAL UNIVERSITY
MBA (International Business) ? SEMESTER 1 ? EXAMINATION ? SUMMER 2019
Subject Code: 1519305 Date:14/05/2019
Subject Name: International Business
Time: 02:30 AM To 05:30 PM Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.
Q.1 Explain the terms 14
a) Purchasing Power Parity
b) Balance Score Card
c) Dumping
d) Transnational
e) Freight Forwarder
f) Turnkey Operations
g) Grey Market
Q.2
(a)
Explain various types of political risks with appropriate examples.
07
(b) What factors have contributed to the increased growth in globalization in
recent decades?
07
OR
(b) What are various modes of operation in International Business? 07
Q.3 (a) Discuss the theory of Absolute Advantage. 07
(b) Explain the Product Life Cycle Theory with appropriate examples. 07
OR
Q.3 (a) Explain the Factor Mobility Theory. 07
(b) Explain the four key factors in manufacturing strategy. 07
Q.4 (a) Explain the components of comprehensive international supply chain
strategy.
07
(b) Explain various ethical dilemmas while conducting international trade. 07
OR
Q.4 (a) Why international trade differs from domestic business. 07
(b) Discuss the purpose and role of WTO. 07
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Page 1 of 2
Seat No.: ________ Enrolment No.___________
GUJARAT TECHNOLOGICAL UNIVERSITY
MBA (International Business) ? SEMESTER 1 ? EXAMINATION ? SUMMER 2019
Subject Code: 1519305 Date:14/05/2019
Subject Name: International Business
Time: 02:30 AM To 05:30 PM Total Marks: 70
Instructions:
1. Attempt all questions.
2. Make suitable assumptions wherever necessary.
3. Figures to the right indicate full marks.
Q.1 Explain the terms 14
a) Purchasing Power Parity
b) Balance Score Card
c) Dumping
d) Transnational
e) Freight Forwarder
f) Turnkey Operations
g) Grey Market
Q.2
(a)
Explain various types of political risks with appropriate examples.
07
(b) What factors have contributed to the increased growth in globalization in
recent decades?
07
OR
(b) What are various modes of operation in International Business? 07
Q.3 (a) Discuss the theory of Absolute Advantage. 07
(b) Explain the Product Life Cycle Theory with appropriate examples. 07
OR
Q.3 (a) Explain the Factor Mobility Theory. 07
(b) Explain the four key factors in manufacturing strategy. 07
Q.4 (a) Explain the components of comprehensive international supply chain
strategy.
07
(b) Explain various ethical dilemmas while conducting international trade. 07
OR
Q.4 (a) Why international trade differs from domestic business. 07
(b) Discuss the purpose and role of WTO. 07
Page 2 of 2
Q.5 Mahindra & Mahindra
Mahindra & Mahindra (M & M) is a major player in the tractor and certain
segments of the automobile market in India. After an impressive growth for
a few years, the tractor market in India has been stagnating. M & M has been
selling its tractors and utility vehicles in foreign markets including USA.
Some of the components for its products have been sourced from abroad. M
& M has a 100 per cent subsidiary in USA, Mahindra USA, with a strong
network of 100 dealers. Mahindra has a five per cent market share in the US
market in the 20-30 horse power (HP) range.
As a part of the strategy aimed at building a global supply chain, Mahindra
USA has signed a memorandum of understanding (MoU) with the Korean
tractor major Tong Yang, a part of the $ 2 billion Tong Yang Moolsam
group, according to which Mahindra will source high horse power (mostly
25-40 hp range) and sell them around the world under the M & M brand
name. To start with, the premium range of tractors will be sold in the US.
M & M?s current tractor range is more utility-oriented and lacks the aesthetic
appeal that Tong Yang?s tractors have, a must for a strong presence in the
US market.
a. What are the advantages and disadvantages of global sourcing? 07
b. How will the foreign market expansion help M & M? 07
OR
a. How does the strategic alliance with Tong Yang benefit M & M? 07
b. What are the possible risks of the alliance? How can they be overcome/
minimized?
07
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This post was last modified on 19 February 2020