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2021
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JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MCA V Semester Examinations, July/August - 2021
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SOCIAL MEDIA INTELLIGENCETime: 3Hours
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Max.Marks:75
Answer any five questions
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All questions carry equal marks- - -
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1.a)
What are implications for Social Media Intelligence? Explain.
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b)
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Can we trust the wisdom of crowds? Explain.
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[7+8]
2.a)
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Explain in detail about online echo chambers.
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b)
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Discuss about establishing links to performance metrics.--- Content provided by FirstRanker.com ---
[7+8]
3.a)
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Explain in detail about opinion formation in a social context.
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b)
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Discuss about intelligence dashboards.
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[7+8]
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4.a)
What motivates us to post? Explain.
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b)Discuss about the new influential and influence in e-commerce.
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[7+8]
5.a)
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Explain about casting a wide net.
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b)Discuss about understanding market structure.
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[7+8]
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6.a)How does social context affect opinion expression? Explain.
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b)Describe creating an inviting environment.
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[7+8]
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7.a)Explain about life cycle dynamics.
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b)
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Discuss about anecdotal referencing of social media comments.
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[7+8]8.
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Explain the following:--- Content provided by FirstRanker.com ---
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a) A new paradigm for marketing research.
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b) Geography no longer defines our communities.c) Seeding strategies.
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[5+5+5]--- Content provided by FirstRanker.com ---
---ooOoo---
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