Download PTU B.Sc.(FD) Knits (Fashion Design) 2019 May 5th Semester 74182 FASHION BUYING and MERCHANDISING Question Paper

Download PTU (Punjab Technical University) BSc FD Knits (Fashion Design or Bachelor of Science in Fashion Design) 5th Semester 74182 FASHION BUYING and MERCHANDISING Last 10 Years 2020, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011 and 2010 Previous Question Papers.

1 | M-74182 (S21)-925
Roll No. Total No. of Pages : 02
Total No. of Questions : 07
B.Sc.(FD) Knits (2014 to 2017) (Sem.?5)
FASHION BUYING & MERCHANDISING
Subject Code : B.Sc.FDK-504
M.Code : 74182
Time : 3 Hrs. Max. Marks : 60
INSTRUCTIONS TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of FIFTEEN questions carrying TWO
marks each.
2. SECTION-B contains SIX questions carrying TEN marks each and students have
to attempt any THREE questions.

SECTION-A
1 Write short notes on :
a) Branded merchandise
b) Leased departmental store
c) Discount stores
d) Chain store
e) Mail order houses
f) Store planning
g) Advertising
h) Cost price
i) Fabric sourcing
j) Prototype
k) Quality control
1) Exhibition
m) Customer profile
n) Buying
o) Range planning

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1 | M-74182 (S21)-925
Roll No. Total No. of Pages : 02
Total No. of Questions : 07
B.Sc.(FD) Knits (2014 to 2017) (Sem.?5)
FASHION BUYING & MERCHANDISING
Subject Code : B.Sc.FDK-504
M.Code : 74182
Time : 3 Hrs. Max. Marks : 60
INSTRUCTIONS TO CANDIDATES :
1. SECTION-A is COMPULSORY consisting of FIFTEEN questions carrying TWO
marks each.
2. SECTION-B contains SIX questions carrying TEN marks each and students have
to attempt any THREE questions.

SECTION-A
1 Write short notes on :
a) Branded merchandise
b) Leased departmental store
c) Discount stores
d) Chain store
e) Mail order houses
f) Store planning
g) Advertising
h) Cost price
i) Fabric sourcing
j) Prototype
k) Quality control
1) Exhibition
m) Customer profile
n) Buying
o) Range planning

2 | M-74182 (S21)-925
SECTION-B
2. What do you understand by the Fashion retailing? What are its objectives? Discuss.
3. Explain the following in terms of fashion retailing :
a) Retail format
b) Types of retail operations
4. What do you understand by International marketing? Discuss in detail.
5. Discuss the following in detail in terms of visual merchandising :
a) Window display
b) Thematic displays
6. Discuss trade documentation and quota policy in detail in relation to fashion
merchandising.
7. Explain the following :
a) Brand study
b) Range development








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