Download JNTUH (Jawaharlal nehru technological university) MCA (Master of Computer Applications) 5th Sem (Fifth Semester) Regulation-R15 2020 November 824BD Social Media Intelligence Previous Question Paper
S OCT 2020
Code No: 824BD
R15
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
MCA V Semester Examinations, October/ November - 2020
SOCIAL MEDIA INTELLIGENCE
Time: 2hrs
Max.Marks:75
Answer any five questions
All questions carry equal marks
----
1.a)
What is social media monitoring?
b)
Explain in detail about text mining.
[7+8]
2.a)
How do expectations affect opinion? Explain.
b)
Explain about opinion formation in a social context.
[7+8]
3.
Can we trust the wisdom of crowds? Explain in detail how it effects.
[15]
used
4.a) Compare posters Vs Lurkers.
b)
Describe the motivations to post on social media mention its impact.
[7+8]
5.a)
Describe briefly about sequential dynamics.
b) "Geography No Longer Defines our communities" Justify your answer.
[7+8]
6.a) Discuss about online echo chambers.
b) How to identify influentials. Explain.
[7+8]
7.
Explain about creating an inviting environment for Social Media Intelligence.
[15]
8.
Explain the following:
a) Intelligence Dashboards
b) Integrated CRM
[7+8]
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This post was last modified on 17 March 2023