Download JNTU-Hyderabad MBA 4th Sem R15 2018 Dec 724AN E Business Question Paper

Download JNTUH (Jawaharlal Nehru Technological University Hyderabad) MBA (Master of Business Administration) 4th Semester (Fourth Semester) R15 2018 Dec 724AN E Business Previous Question Paper

Code No: 724AN
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY, HYDERABAD
MBA IV Semester Examinations, December -2018
E- BUSINESS
Time: 3 hours Max. Marks: 75

Note: This question paper contains two parts A and B
Part A is compulsory which carries 25 marks, answer all questions in Part A. Part B
consists of 5 units. Answer any one full question from each unit. Each question
carries 10 marks and may have a, b, c as sub questions.

PART - A 5 ? 5 marks = 25

1.a) What do you mean by bulletin boards? [5]
b) Describe the B2B trading. [5]
c) What do you mean by E-branding? [5]
d) Explain Digital signature. [5]
e) What is meant by proxy server? [5]

PART - B 5 ? 10 marks = 50

2. Describe the advances in technology which has facilitated e- business. [10]
OR
3. Explain the advantages and disadvantages of e- commerce. [10]

4.a) What are the different e-business models?
b) Explain how B2C e-business model works in detail. [5+5]
OR
5. Give a detailed note on different aggregator models. [10]

6.a) What is the concept of internet protocol?
b) Briefly explain the client server protocols of the internet. [5+5]
OR
7.a) Why do customers like web-based purchase?
b) What cultural and social factors would affect Indian web-based purchases? [5+5]

8. Write down a detailed note on characteristics of e-business applications. [10]
OR
9. Describe the technologies for e- business application integration. [10]

10. Give a detailed note on different components of firewall. [10]
OR
11.a) What do you mean by web site defacement?
b) Describe different website defacement monitoring tools in detail. [5+5]


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R15

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